{"id":237,"date":"2025-12-04T00:49:36","date_gmt":"2025-12-04T00:49:36","guid":{"rendered":"https:\/\/agency.seos7.com\/blog\/?p=237"},"modified":"2026-05-04T16:38:37","modified_gmt":"2026-05-04T16:38:37","slug":"%d8%b7%d8%b1%d9%8a%d9%82%d8%a9-%d8%a5%d8%b6%d8%a7%d9%81%d8%a9-%d9%83%d9%88%d8%af-%d8%aa%d8%aa%d8%a8%d8%b9-%d9%82%d9%88%d9%82%d9%84-%d9%81%d9%8a-%d8%b3%d9%84%d8%a9","status":"publish","type":"post","link":"https:\/\/agency.seos7.com\/blog\/%d8%b7%d8%b1%d9%8a%d9%82%d8%a9-%d8%a5%d8%b6%d8%a7%d9%81%d8%a9-%d9%83%d9%88%d8%af-%d8%aa%d8%aa%d8%a8%d8%b9-%d9%82%d9%88%d9%82%d9%84-%d9%81%d9%8a-%d8%b3%d9%84%d8%a9\/","title":{"rendered":"\u0637\u0631\u064a\u0642\u0629 \u0625\u0636\u0627\u0641\u0629 \u0643\u0648\u062f \u062a\u062a\u0628\u0639 \u0642\u0648\u0642\u0644 (GA4 \u0648 Ads) \u0641\u064a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 2025"},"content":{"rendered":"\n\t.ak-article-table { width: 100%; border-collapse: collapse; margin: 20px 0; border: 1px solid #2563eb; }\n\t.ak-article-table th { background-color: #1e40af; color: white; padding: 10px; text-align: left; }\n\t.ak-article-table td { border: 1px solid #ddd; padding: 8px; }\n\t.ak-cta-button { \n\t\tdisplay: inline-block; \n\t\tbackground-color: #16a34a; \n\t\tcolor: white !important; \n\t\tpadding: 12px 24px; \n\t\ttext-decoration: none; \n\t\tborder-radius: 5px; \n\t\tfont-weight: bold; \n\t\tmargin: 20px 0; \n\t\ttext-align: center;\n\t}\n\t.ak-cta-button:hover { opacity: 0.9; }\n\n<!--?xml encoding=\"utf-8\" ?--><p>\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062f\u064a\u0631 \u0645\u062a\u062c\u0631\u0627\u064b \u0639\u0644\u0649 \u0645\u0646\u0635\u0629 \u0633\u0644\u0629\u060c \u0641\u0625\u0646 \u0639\u062f\u0645 \u062a\u062a\u0628\u0639 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u064a\u0639\u0646\u064a \u0623\u0646\u0643 \u062a\u0639\u0645\u0644 \u0641\u064a \u0627\u0644\u0638\u0644\u0627\u0645. \u062d\u0631\u0641\u064a\u0627\u064b.<\/p><p>\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u064a \u0627\u0644\u0648\u0642\u0648\u062f \u0627\u0644\u0630\u064a \u064a\u062d\u0648\u0644 \u0627\u0644\u0645\u062a\u062c\u0631 \u0627\u0644\u0639\u0627\u062f\u064a \u0625\u0644\u0649 \u0622\u0644\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0624\u062a\u0645\u062a\u0629 \u0648\u0641\u0639\u0627\u0644\u0629. \u0646\u062d\u0646 \u0641\u064a \u0633\u064a\u0648 \u0635\u062d \u0646\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062f\u0642\u064a\u0642 \u0644\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0631\u0641\u0639 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (CR) \u0628\u0646\u0633\u0628\u0629 \u062a\u062c\u0627\u0648\u0632\u062a \u0627\u0644\u0640 35% \u0644\u0639\u0645\u0644\u0627\u0626\u0646\u0627 \u0641\u064a \u0627\u0644\u0631\u0628\u0639 \u0627\u0644\u0623\u062e\u064a\u0631 \u0645\u0646 \u0639\u0627\u0645 2025\u060c \u0648\u0647\u0630\u0627 \u0644\u0627 \u064a\u0645\u0643\u0646 \u062a\u062d\u0642\u064a\u0642\u0647 \u062f\u0648\u0646 \u062a\u062a\u0628\u0639 \u062f\u0642\u064a\u0642.<\/p><p>\u0631\u0628\u0637 \u0645\u062a\u062c\u0631\u0643 \u0628\u0643\u0648\u062f \u062a\u062a\u0628\u0639 \u0642\u0648\u0642\u0644 \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u062e\u0637\u0648\u0629 \u062a\u0642\u0646\u064a\u0629 \u0639\u0627\u0628\u0631\u0629. \u0625\u0646\u0647 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u064a\u0636\u0645\u0646 \u0644\u0643 \u0642\u064a\u0627\u0633 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0628\u062f\u0642\u0629 \u0645\u062a\u0646\u0627\u0647\u064a\u0629\u060c \u0648\u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u062a\u062d\u0633\u064a\u0646 \u062d\u0645\u0644\u0627\u062a\u0643 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631.<\/p><p>\u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0639\u0645\u0644\u064a \u0648\u0627\u0644\u0645\u0643\u062b\u0641\u060c \u0633\u0646\u0631\u0634\u062f\u0643 \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629 \u0644\u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0628\u0643\u0644 \u0645\u0646 <strong>Google Analytics 4 (GA4)<\/strong> \u0648<strong>Google Ads Conversion Tracking<\/strong>. \u0633\u0646\u063a\u0637\u064a \u0637\u0631\u064a\u0642\u062a\u064a\u0646 \u0623\u0633\u0627\u0633\u064a\u062a\u064a\u0646:<\/p><ol>\n    <li><strong>\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0623\u0633\u0631\u0639 \u0648\u0627\u0644\u0623\u0633\u0647\u0644:<\/strong> \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0633\u0644\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629.<\/li>\n    <li><strong>\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0648\u0645\u0631\u0648\u0646\u0629:<\/strong> \u0639\u0628\u0631 Google Tag Manager (GTM).<\/li>\n<\/ol><p>\u0627\u062e\u062a\u0631 \u0645\u0627 \u064a\u0646\u0627\u0633\u0628 \u062d\u062c\u0645 \u0639\u0645\u0644\u064a\u0627\u062a\u0643\u060c \u0644\u0643\u0646\u0646\u0627 \u0646\u0648\u0635\u064a \u0628\u0634\u062f\u0629 \u0628\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0623\u0642\u0635\u0649 \u0642\u062f\u0631 \u0645\u0646 \u0627\u0644\u062a\u062d\u0643\u0645 \u0648\u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629.<\/p><div style=\"background-color: #E0F7FA;border-left: 5px solid #00BCD4;padding: 15px;margin: 20px 0\">\n    <h2 style=\"color: #00838F;margin-top: 0\">Key Takeaways: \u0645\u0644\u062e\u0635 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u064a\u0629 (\u0644\u062a\u0648\u0641\u064a\u0631 \u0648\u0642\u062a\u0643)<\/h2>\n    <p>\u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621\u060c \u0625\u0644\u064a\u0643 \u0623\u0647\u0645 \u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0642\u0646\u0647\u0627 \u0644\u062a\u062c\u0646\u0628 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0634\u0627\u0626\u0639\u0629:<\/p>\n    <ul>\n        <li><strong>\u0627\u0644\u062a\u0641\u0636\u064a\u0644 \u0644\u0640 GTM:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 Google Tag Manager (GTM) \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0644\u0635\u0642 \u0643\u0648\u062f GA4 \u0645\u0628\u0627\u0634\u0631\u0629. \u064a\u0645\u0646\u062d\u0643 GTM \u0645\u0631\u0648\u0646\u0629 \u0647\u0627\u0626\u0644\u0629 \u0644\u0625\u0636\u0627\u0641\u0629 \u0623\u064a \u0628\u064a\u0643\u0633\u0644 (\u0641\u064a\u0633\u0628\u0648\u0643\u060c \u0633\u0646\u0627\u0628 \u0634\u0627\u062a\u060c \u062a\u064a\u0643 \u062a\u0648\u0643) \u0644\u0627\u062d\u0642\u0627\u064b \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0644\u062a\u0639\u062f\u064a\u0644 \u0643\u0648\u062f \u0627\u0644\u0645\u062a\u062c\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a.<\/li>\n        <li><strong>\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0637\u0628\u064a\u0642:<\/strong> \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u062a\u0648\u0641\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u064b \u0645\u062e\u0635\u0635\u0627\u064b \u0644\u0640 Google Tag Manager (\u0648\u0647\u0648 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644) \u0648\u062a\u0637\u0628\u064a\u0642\u0627\u064b \u0622\u062e\u0631 \u0644\u0640 Google Analytics 4. \u0627\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0647 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0644\u062a\u062c\u0646\u0628 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0628\u0631\u0645\u062c\u064a\u0629 \u0648\u0636\u0645\u0627\u0646 \u0627\u0644\u062a\u0648\u0627\u0641\u0642 \u0627\u0644\u062a\u0627\u0645.<\/li>\n        <li><strong>\u0643\u0648\u062f GA4 \u0627\u0644\u0623\u0633\u0627\u0633\u064a:<\/strong> \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement ID) \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <code>G-XXXXXXXXX<\/code>.<\/li>\n        <li><strong>\u0643\u0648\u062f Google Ads \u0644\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a:<\/strong> \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion ID) \u0648\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062d\u062f\u062b (Event Label) \u0644\u0636\u0628\u0637 \u062a\u062a\u0628\u0639 \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u062f\u0642\u0629 \u0645\u062a\u0646\u0627\u0647\u064a\u0629.<\/li>\n        <li><strong>\u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0641\u0648\u0631\u064a (\u0636\u0631\u0648\u0631\u064a):<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u0625\u0636\u0627\u0641\u0629 <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/tag-assistant-companion\/hfjbhdgmoakffkjblfllifgojmnnlnpn\" target=\"_blank\" rel=\"noopener noreferrer\">Tag Assistant Companion<\/a> \u0645\u0646 \u0642\u0648\u0642\u0644 \u0644\u0644\u062a\u0623\u0643\u062f 100% \u0623\u0646 \u0627\u0644\u0623\u0643\u0648\u0627\u062f \u062a\u0639\u0645\u0644 \u0648\u062a\u0637\u0644\u0642 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d \u0639\u0644\u0649 \u0635\u0641\u062d\u0629 \u0627\u0644\u0634\u0643\u0631 (Thank You Page) \u0642\u0628\u0644 \u0625\u0637\u0644\u0627\u0642 \u0623\u064a \u062d\u0645\u0644\u0629 \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0645\u062f\u0641\u0648\u0639\u0629.<\/li>\n    <\/ul>\n<\/div><h2>\u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u062a\u062a\u0628\u0639 \u0642\u0648\u0642\u0644 \u0641\u064a \u0633\u0644\u0629\u061f (\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0646\u062a\u0627\u0626\u062c)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-96.jpg\" alt=\"Article Section Image\" class=\"wp-image-239\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-96.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-96-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-96-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-96-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p>\u0644\u0627 \u062a\u0642\u0639 \u0641\u064a \u0641\u062e \u0627\u0644\u0627\u0639\u062a\u0642\u0627\u062f \u0628\u0623\u0646 \u0631\u0628\u0637 \u0642\u0648\u0642\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 (Google Analytics) \u0647\u0648 \u0645\u062c\u0631\u062f \u0639\u0645\u0644\u064a\u0629 &#8220;\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a&#8221; \u0631\u0648\u062a\u064a\u0646\u064a\u0629. \u0647\u0630\u0627 \u062a\u0641\u0643\u064a\u0631 \u0639\u0641\u0627 \u0639\u0644\u064a\u0647 \u0627\u0644\u0632\u0645\u0646 \u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/p><p>\u0641\u064a \u0639\u0627\u0645 2025\u060c \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u062f\u0642\u064a\u0642 \u0644\u064a\u0633 \u062e\u064a\u0627\u0631\u0627\u064b\u060c \u0628\u0644 \u0647\u0648 \u0627\u0644\u0639\u0645\u0648\u062f \u0627\u0644\u0641\u0642\u0631\u064a \u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO) \u0648\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0645\u062f\u0641\u0648\u0639 (PPC). \u062a\u0630\u0643\u0631: \u0623\u0646\u062a \u0644\u0627 \u062a\u062c\u0645\u0639 \u0623\u0631\u0642\u0627\u0645\u0627\u064b\u060c \u0623\u0646\u062a \u062a\u062c\u0645\u0639 \u0631\u0624\u0649 \u0645\u0627\u0644\u064a\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/p><p>\u0625\u0644\u064a\u0643 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 (\u0627\u0644\u062e\u0633\u0627\u0626\u0631 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629) \u0627\u0644\u062a\u064a \u0633\u062a\u062f\u0641\u0639\u0647\u0627 \u0625\u0630\u0627 \u0644\u0645 \u062a\u0631\u0628\u0637 \u0623\u0643\u0648\u0627\u062f \u0627\u0644\u062a\u062a\u0628\u0639 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d:<\/p><ol>\n    <li><strong>\u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u0639\u0645\u064a\u0644 (\u0645\u0641\u0642\u0648\u062f):<\/strong> \u0644\u0646 \u062a\u0639\u0631\u0641 \u0623\u0628\u062f\u0627\u064b \u0645\u0646 \u0623\u064a\u0646 \u064a\u0623\u062a\u064a \u0639\u0645\u0644\u0627\u0624\u0643 \u0627\u0644\u0623\u0643\u062b\u0631 \u0642\u064a\u0645\u0629 (\u0647\u0644 \u0647\u0645 \u0645\u0646 \u0642\u0648\u0642\u0644\u060c \u0625\u0646\u0633\u062a\u063a\u0631\u0627\u0645\u060c \u0623\u0648 \u0627\u0644\u0625\u064a\u0645\u064a\u0644). \u0648\u0644\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0648\u0644\u062f \u0627\u0647\u062a\u0645\u0627\u0645\u0627\u064b \u062d\u0642\u064a\u0642\u064a\u0627\u064b \u0623\u0648 \u0645\u0627 \u0647\u064a \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0633\u0628\u0628 \u0627\u0644\u062a\u0633\u0631\u0628. (\u062a\u0639\u062a\u0628\u0631 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u062a\u0637\u0648\u064a\u0631 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%a7%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a7%d8%aa-%d8%a7%d9%84%d9%83%d9%84%d9%85%d8%a7%d8%aa-%d8%a7%d9%84%d9%85%d9%81%d8%aa%d8%a7%d8%ad%d9%8a%d8%a9-%d9%84%d9%85%d8%aa%d8%ac%d8%b1\/\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a>).<\/li>\n    <li><strong>\u062e\u0633\u0627\u0631\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0648\u062c\u0647\u0629 (Retargeting):<\/strong> \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u062a\u0634\u063a\u064a\u0644 \u062d\u0645\u0644\u0627\u062a \u0625\u0639\u0627\u062f\u0629 \u0627\u0633\u062a\u0647\u062f\u0627\u0641 (Retargeting) \u0641\u0639\u0627\u0644\u0629 \u0648\u0630\u0627\u062a \u0643\u0641\u0627\u0621\u0629 \u0639\u0627\u0644\u064a\u0629 \u0639\u0644\u0649 Google Ads \u0623\u0648 \u062d\u062a\u0649 Meta (\u0641\u064a\u0633\u0628\u0648\u0643\/\u0625\u0646\u0633\u062a\u063a\u0631\u0627\u0645) \u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0644\u062f\u064a\u0643 \u0643\u0648\u062f \u062a\u062a\u0628\u0639 \u0635\u062d\u064a\u062d \u064a\u062c\u0645\u0639 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0648\u064a\u062d\u062f\u062f \u0646\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621. \u0623\u0646\u062a \u062a\u0647\u062f\u0631 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641.<\/li>\n    <li><strong>\u0642\u064a\u0627\u0633 ROI \u0636\u0639\u064a\u0641 \u062c\u062f\u0627\u064b:<\/strong> \u0644\u0646 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u0631\u0628\u0637 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a (\u0645\u062b\u0644 \u062d\u0645\u0644\u0627\u062a Google Shopping \u0623\u0648 \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0628\u062d\u062b) \u0628\u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0641\u0639\u0644\u064a \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a. \u0623\u0646\u062a \u0644\u0627 \u062a\u0639\u0631\u0641 \u0647\u0644 \u0625\u0639\u0644\u0627\u0646\u0643 \u064a\u062d\u0642\u0642 \u0631\u0628\u062d\u0627\u064b \u0623\u0645 \u062e\u0633\u0627\u0631\u0629. \u0623\u0646\u062a \u0641\u0642\u0637 \u062a\u062e\u0645\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/li>\n<\/ol><p><strong>\u0627\u0644\u062e\u0644\u0627\u0635\u0629:<\/strong> \u0646\u062d\u0646 \u0647\u0646\u0627 \u0644\u0633\u0628\u0628 \u0648\u0627\u062d\u062f: \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u062f\u0642\u064a\u0642 \u064a\u0631\u0641\u0639 \u0645\u0646 \u0643\u0641\u0627\u0621\u0629 \u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0643 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0628\u0646\u0633\u0628\u0629 \u0642\u062f \u062a\u0635\u0644 \u0625\u0644\u0649 70% \u0639\u0628\u0631 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0623\u0643\u062b\u0631 \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u064b \u0644\u0644\u0634\u0631\u0627\u0621. \u0647\u0630\u0627 \u0644\u064a\u0633 \u062a\u062e\u0645\u064a\u0646\u0627\u064b\u060c \u0628\u0644 \u0647\u0648 \u0647\u062f\u0641\u0646\u0627 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a \u0644\u0645\u062a\u062c\u0631\u0643.<\/p><h2>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649: \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a (GTM \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u0628\u0627\u0634\u0631)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-97.jpg\" alt=\"Article Section Image\" class=\"wp-image-240\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-97.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-97-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-97-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-97-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p>\u062a\u0639\u062a\u0645\u062f \u0645\u0631\u0648\u0646\u0629 \u0648\u0642\u0648\u0629 \u062a\u062a\u0628\u0639\u0643 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0642\u0631\u0627\u0631. \u064a\u0648\u0641\u0631 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u062e\u064a\u0627\u0631\u064a\u0646 \u0631\u0626\u064a\u0633\u064a\u064a\u0646 \u0644\u0625\u0636\u0627\u0641\u0629 \u0623\u0643\u0648\u0627\u062f \u0642\u0648\u0642\u0644\u060c \u0648\u064a\u062c\u0628 \u0623\u0646 \u062a\u062e\u062a\u0627\u0631 \u0623\u062d\u062f\u0647\u0645\u0627 \u0648\u062a\u0644\u062a\u0632\u0645 \u0628\u0647 \u0628\u0634\u0643\u0644 \u0635\u0627\u0631\u0645 \u0644\u062a\u062c\u0646\u0628 \u062a\u0636\u0627\u0631\u0628 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Duplication) \u0627\u0644\u0630\u064a \u064a\u062f\u0645\u0631 \u062f\u0642\u0629 \u062a\u0642\u0627\u0631\u064a\u0631\u0643.<\/p><h3>\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0644\u0645\u062d\u062a\u0631\u0641\u064a\u0646: Google Tag Manager (GTM)<\/h3><p>\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062f\u064a\u0631 \u0645\u062a\u062c\u0631\u0627\u064b \u0643\u0628\u064a\u0631\u0627\u064b \u0623\u0648 \u062a\u062e\u0637\u0637 \u0644\u062a\u0643\u0628\u064a\u0631\u0647 \u0648\u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u062d\u0645\u0644\u0627\u062a \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0645\u0643\u062b\u0641\u0629\u060c <strong>\u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 GTM.<\/strong><\/p><p>GTM \u0647\u0648 \u0637\u0628\u0642\u0629 \u0648\u0633\u064a\u0637\u0629 (Middleware) \u062a\u0645\u0646\u062d\u0643 \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629. \u0623\u0646\u062a \u062a\u0636\u064a\u0641 \u0643\u0648\u062f GTM \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637 \u0641\u064a \u0633\u0644\u0629\u060c \u062b\u0645 \u062a\u062a\u062d\u0643\u0645 \u0628\u0643\u0644 \u0627\u0644\u0623\u0643\u0648\u0627\u062f \u0627\u0644\u0623\u062e\u0631\u0649 (GA4\u060c Google Ads Conversion Tracking\u060c \u0641\u064a\u0633\u0628\u0648\u0643 \u0628\u064a\u0643\u0633\u0644\u060c TikTok\u060c \u0627\u0644\u062e) \u0645\u0646 \u062e\u0644\u0627\u0644 \u0648\u0627\u062c\u0647\u0629 GTM. \u0647\u0630\u0627 \u064a\u0648\u0641\u0631 \u0627\u0644\u0645\u0631\u0648\u0646\u0629\u060c \u0648\u064a\u0633\u0631\u0651\u0639 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0646\u0634\u0631\u060c \u0648\u064a\u0642\u0644\u0644 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631.<\/p><h4>\u0627\u0644\u062e\u0637\u0648\u0629 1: \u062a\u062c\u0647\u064a\u0632 \u062d\u0633\u0627\u0628 Google Tag Manager \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0639\u0631\u0651\u0641<\/h4><ol>\n    <li>\u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u0645\u0648\u0642\u0639 Google Tag Manager.<\/li>\n    <li>\u0623\u0646\u0634\u0626 \u062d\u0633\u0627\u0628\u0627\u064b \u062c\u062f\u064a\u062f\u0627\u064b (Account) \u0648\u062d\u0627\u0648\u064a\u0629 (Container) \u062e\u0627\u0635\u0629 \u0628\u0645\u062a\u062c\u0631\u0643\u060c \u0648\u0627\u062e\u062a\u0631 &#8220;\u0627\u0644\u0648\u064a\u0628&#8221; (Web).<\/li>\n    <li>\u0628\u0639\u062f \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u062d\u0627\u0648\u064a\u0629\u060c \u0633\u062a\u062d\u0635\u0644 \u0639\u0644\u0649 \u0643\u0648\u062f\u064a\u0646. <strong>\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u0643\u0648\u062f\u064a\u0646 \u0628\u0627\u0644\u0643\u0627\u0645\u0644.<\/strong> \u0643\u0644 \u0645\u0627 \u0646\u062d\u062a\u0627\u062c\u0647 \u0647\u0648 \u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u062d\u0627\u0648\u064a\u0629 (Container ID) \u0627\u0644\u0630\u064a \u064a\u0638\u0647\u0631 \u0641\u064a \u0627\u0644\u0623\u0639\u0644\u0649 \u0648\u064a\u0628\u062f\u0623 \u0628\u0640 <strong><code>GTM-XXXXXXX<\/code><\/strong>. (\u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0630\u064a \u0633\u0646\u0633\u062a\u062e\u062f\u0645\u0647 \u0644\u0644\u0631\u0628\u0637 \u0641\u064a \u0633\u0644\u0629).<\/li>\n<\/ol><h4>\u0627\u0644\u062e\u0637\u0648\u0629 2: \u062a\u0647\u064a\u0626\u0629 \u0639\u0644\u0627\u0645\u0629 (Tag) Google Analytics 4 \u062f\u0627\u062e\u0644 GTM<\/h4><p>\u0642\u0628\u0644 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0625\u0644\u0649 \u0633\u0644\u0629\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u062e\u0628\u0631 GTM \u0628\u0645\u0627\u0630\u0627 \u064a\u062a\u062a\u0628\u0639 \u0648\u0645\u0627 \u0647\u0648 \u0645\u0639\u0631\u0641 GA4 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643:<\/p><ol>\n    <li>\u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u062d\u0633\u0627\u0628 Google Analytics 4 (GA4) \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/li>\n    <li>\u0627\u0630\u0647\u0628 \u0625\u0644\u0649 &#8220;\u0627\u0644\u0645\u0634\u0631\u0641&#8221; (Admin) &gt; &#8220;\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a&#8221; (Data Streams).<\/li>\n    <li>\u0627\u0646\u0633\u062e &#8220;\u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u0642\u064a\u0627\u0633&#8221; (Measurement ID) \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <strong><code>G-<\/code><\/strong>.<\/li>\n    <li>\u0627\u0631\u062c\u0639 \u0625\u0644\u0649 GTM: \u0623\u0646\u0634\u0626 &#8220;\u0639\u0644\u0627\u0645\u0629&#8221; (Tag) \u062c\u062f\u064a\u062f\u0629.<\/li>\n    <li>\u0646\u0648\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629: \u0627\u062e\u062a\u0631 &#8220;Google Analytics: GA4 Configuration&#8221;.<\/li>\n    <li>\u0627\u0644\u0635\u0642 &#8220;\u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u0642\u064a\u0627\u0633&#8221; (G-XXXXX) \u0641\u064a \u062e\u0627\u0646\u0629 Measurement ID.<\/li>\n    <li>\u0627\u0644\u062a\u0634\u063a\u064a\u0644 (Triggering): \u0627\u062e\u062a\u0631 &#8220;All Pages&#8221; \u0644\u0636\u0645\u0627\u0646 \u062a\u062a\u0628\u0639 \u062c\u0645\u064a\u0639 \u0645\u0634\u0627\u0647\u062f\u0627\u062a \u0627\u0644\u0635\u0641\u062d\u0627\u062a.<\/li>\n    <li>\u0627\u062d\u0641\u0638 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0648\u0627\u0646\u0634\u0631 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a (Publish) \u0641\u064a GTM.<\/li>\n<\/ol><p class=\"note\">\u0627\u0644\u0622\u0646\u060c \u0623\u0646\u062a \u062c\u0627\u0647\u0632 \u0644\u0644\u0631\u0628\u0637. GTM \u0633\u064a\u062a\u0648\u0644\u0649 \u0625\u0631\u0633\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u0648\u0631 \u0631\u0628\u0637\u0647 \u0628\u0633\u0644\u0629.<\/p><h3>\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0628\u062f\u064a\u0644 \u0644\u0644\u0645\u0628\u062a\u062f\u0626\u064a\u0646: \u0625\u0636\u0627\u0641\u0629 \u0643\u0648\u062f GA4 \u0645\u0628\u0627\u0634\u0631\u0629<\/h3><p>\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0623\u0633\u0631\u0639 \u0648\u0623\u0633\u0647\u0644 \u0644\u0644\u0645\u0628\u062a\u062f\u0626\u064a\u0646\u060c \u0644\u0643\u0646\u0647\u0627 \u062a\u0641\u062a\u0642\u0631 \u0625\u0644\u0649 \u0645\u0631\u0648\u0646\u0629 GTM. \u0625\u0630\u0627 \u0623\u0631\u062f\u062a \u0625\u0636\u0627\u0641\u0629 \u0623\u0643\u0648\u0627\u062f \u062a\u062a\u0628\u0639 \u0623\u062e\u0631\u0649 \u0645\u0633\u062a\u0642\u0628\u0644\u0627\u064b (\u0645\u062b\u0644 Google Ads Conversion)\u060c \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0625\u0636\u0627\u0641\u062a\u0647\u0627 \u064a\u062f\u0648\u064a\u0627\u064b \u0641\u064a \u0633\u0644\u0629\u060c \u0645\u0645\u0627 \u0642\u062f \u064a\u0639\u0642\u062f \u0627\u0644\u0623\u0645\u0648\u0631.<\/p><ol>\n    <li>\u0627\u0633\u062a\u062e\u0631\u062c &#8220;\u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u0642\u064a\u0627\u0633&#8221; (Measurement ID) \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <strong><code>G-<\/code><\/strong> \u0645\u0646 GA4 (\u0643\u0645\u0627 \u0630\u0643\u0631\u0646\u0627 \u0641\u064a \u0627\u0644\u062e\u0637\u0648\u0629 2 \u0623\u0639\u0644\u0627\u0647).<\/li>\n    <li>\u0627\u0646\u0633\u062e \u0627\u0644\u0645\u0639\u0631\u0651\u0641.<\/li>\n    <li>\u0627\u062d\u062a\u0641\u0638 \u0628\u0647 \u062c\u0627\u0646\u0628\u0627\u064b\u060c \u062d\u064a\u062b \u0633\u0646\u0633\u062a\u062e\u062f\u0645\u0647 \u0641\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u0644\u0631\u0628\u0637\u0647 \u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0628\u0631 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0633\u0644\u0629.<\/li>\n<\/ol><hr><h2>\u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629: \u062a\u062b\u0628\u064a\u062a \u0627\u0644\u0643\u0648\u062f \u0641\u064a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 (\u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0639\u0645\u0644\u064a)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-98.jpg\" alt=\"Article Section Image\" class=\"wp-image-241\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-98.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-98-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-98-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-98-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p>\u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u0623\u0632\u0627\u0644\u062a \u062c\u0645\u064a\u0639 \u0627\u0644\u0639\u0642\u0628\u0627\u062a \u0627\u0644\u062a\u0642\u0646\u064a\u0629. \u0644\u0646 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0644\u0645\u0633 \u0623\u0643\u0648\u0627\u062f HTML \u0623\u0648 \u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0646\u0629 \u0628\u0645\u0637\u0648\u0631 \u062e\u0627\u0631\u062c\u064a. \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u062a\u062a\u0645 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u0639\u0628\u0631 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a.<\/p><h3>\u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a\u0629: \u0631\u0628\u0637 \u0627\u0644\u0645\u0639\u0631\u0651\u0641 (ID) \u0639\u0628\u0631 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a<\/h3><p>\u062a\u0630\u0643\u0631 \u0642\u0631\u0627\u0631\u0643 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a: \u0647\u0644 \u0627\u062e\u062a\u0631\u062a GTM (\u0627\u0644\u0645\u0648\u0635\u0649 \u0628\u0647) \u0623\u0645 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0644\u0640 GA4\u061f \u064a\u062c\u0628 \u0623\u0646 \u062a\u062e\u062a\u0627\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u064b \u0648\u0627\u062d\u062f\u0627\u064b \u0641\u0642\u0637 \u0648\u062a\u0644\u062a\u0632\u0645 \u0628\u0647 \u0644\u062a\u062c\u0646\u0628 \u062a\u0636\u0627\u0631\u0628 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0627\u062a\u0628\u0639 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0628\u062f\u0642\u0629:<\/p><ol>\n    <li><strong>\u0627\u0644\u0648\u0635\u0648\u0644 \u0644\u0645\u062a\u062c\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0633\u0644\u0629:<\/strong> \u0645\u0646 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 \u0645\u062a\u062c\u0631\u0643\u060c \u0627\u0646\u062a\u0642\u0644 \u0625\u0644\u0649 &#8220;\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0627\u0644\u0645\u062b\u0628\u062a\u0629&#8221; \u062b\u0645 \u0627\u0636\u063a\u0637 \u0639\u0644\u0649 &#8220;\u0632\u064a\u0627\u0631\u0629 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a&#8221;.<\/li>\n    <li><strong>\u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u062b\u0628\u064a\u062a (\u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0627\u0644\u062d\u0627\u0633\u0645):<\/strong>\n        <ul>\n            <li><strong>\u0625\u0630\u0627 \u0627\u062e\u062a\u0631\u062a GTM (\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644):<\/strong> \u0627\u0628\u062d\u062b \u0639\u0646 <strong>&#8220;Google Tag Manager&#8221;<\/strong>.<\/li>\n            <li><strong>\u0625\u0630\u0627 \u0627\u062e\u062a\u0631\u062a GA4 \u0645\u0628\u0627\u0634\u0631\u0629:<\/strong> \u0627\u0628\u062d\u062b \u0639\u0646 <strong>&#8220;Google Analytics&#8221;<\/strong>.<\/li>\n        <\/ul>\n        \u0627\u0636\u063a\u0637 \u0639\u0644\u0649 &#8220;\u062a\u062b\u0628\u064a\u062a&#8221; \u0644\u0644\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0630\u064a \u0627\u062e\u062a\u0631\u062a\u0647.\n    <\/li>\n    <li><strong>\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0631\u0628\u0637 \u0648\u0644\u0635\u0642 \u0627\u0644\u0645\u0639\u0631\u0651\u0641:<\/strong>\n        <p>\u0628\u0639\u062f \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u062a\u062b\u0628\u064a\u062a\u060c \u0627\u0636\u063a\u0637 \u0641\u0648\u0631\u0627\u064b \u0639\u0644\u0649 &#8220;\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642&#8221; \u0644\u0628\u062f\u0621 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0631\u0628\u0637.<\/p>\n        <ul>\n            <li><strong>\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a GTM:<\/strong> \u0627\u0644\u0635\u0642 \u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u062d\u0627\u0648\u064a\u0629 (Container ID) \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <code>GTM-XXXXXXX<\/code> \u0641\u064a \u0627\u0644\u062d\u0642\u0644 \u0627\u0644\u0645\u062e\u0635\u0635.<\/li>\n            <li><strong>\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a GA4 \u0645\u0628\u0627\u0634\u0631\u0629:<\/strong> \u0627\u0644\u0635\u0642 \u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement ID) \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <code>G-XXXXXXX<\/code> \u0641\u064a \u0627\u0644\u062d\u0642\u0644 \u0627\u0644\u0645\u062e\u0635\u0635.<\/li>\n        <\/ul>\n    <\/li>\n    <li><strong>\u0627\u0644\u062a\u0641\u0639\u064a\u0644 \u0627\u0644\u0646\u0647\u0627\u0626\u064a:<\/strong> \u0627\u0636\u063a\u0637 \u0639\u0644\u0649 &#8220;\u062d\u0641\u0638&#8221; \u0623\u0648 &#8220;\u062a\u0641\u0639\u064a\u0644 \u0627\u0644\u0631\u0628\u0637&#8221;.<\/li>\n<\/ol><blockquote>\n    <strong>\u062a\u0630\u0643\u064a\u0631 \u0639\u0645\u0644\u064a:<\/strong> \u0647\u0630\u0627 \u0627\u0644\u0631\u0628\u0637 \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0644\u0635\u0642 \u0643\u0648\u062f. \u0639\u0646\u062f \u062a\u0641\u0639\u064a\u0644 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u060c \u062a\u0636\u0645\u0646 \u0633\u0644\u0629 \u0625\u0631\u0633\u0627\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 (Enhanced E-commerce Data) \u0645\u0628\u0627\u0634\u0631\u0629 \u0625\u0644\u0649 \u0642\u0648\u0642\u0644. \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u064a \u0627\u0644\u062a\u064a \u062a\u0645\u0643\u0646\u0643 \u0645\u0646 \u0642\u064a\u0627\u0633 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0627\u0644\u0641\u0639\u0644\u064a \u0644\u0643\u0644 \u0639\u0645\u0644\u064a\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629.\n<\/blockquote><h2>\u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u062a\u0642\u062f\u0645: \u062a\u062a\u0628\u0639 \u0625\u0639\u0644\u0627\u0646\u0627\u062a Google Ads (Conversions)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-99.jpg\" alt=\"Article Section Image\" class=\"wp-image-242\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-99.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-99-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-99-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-99-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p>\u0627\u0644\u0647\u062f\u0641 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0645\u0646 \u062a\u0634\u063a\u064a\u0644 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0647\u0648 \u062a\u062d\u0642\u064a\u0642 \u0645\u0628\u064a\u0639\u0627\u062a (Conversions). \u0644\u0636\u0645\u0627\u0646 \u0642\u064a\u0627\u0633 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0628\u062f\u0642\u0629\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u062e\u0628\u0631 Google Ads \u0645\u062a\u0649 \u062d\u062f\u062b\u062a \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621\u060c \u0648\u0643\u0645 \u0643\u0627\u0646\u062a \u0642\u064a\u0645\u062a\u0647\u0627 \u0628\u0627\u0644\u0636\u0628\u0637. \u0647\u0630\u0627 \u0645\u0627 \u064a\u0633\u0645\u0649 \u0628\u0640 <strong>\u062a\u062a\u0628\u0639 \u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a \u0627\u0644\u0646\u0627\u062c\u062d\u0629 (Conversion Tracking).<\/strong> \u0628\u062f\u0648\u0646 \u0647\u0630\u0627 \u0627\u0644\u062a\u062a\u0628\u0639\u060c \u0623\u0646\u062a \u062a\u0647\u062f\u0631 \u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0643 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629.<\/p><h3>\u0627\u0644\u062e\u0637\u0648\u0629 4: \u0625\u0646\u0634\u0627\u0621 \u0625\u062c\u0631\u0627\u0621 \u0625\u062d\u0627\u0644\u0629 \u0646\u0627\u062c\u062d\u0629 \u0641\u064a Google Ads<\/h3><p>\u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0625\u0646\u0634\u0627\u0621 \u0646\u0642\u0637\u0629 \u0645\u0631\u062c\u0639\u064a\u0629 \u0641\u064a \u0646\u0638\u0627\u0645 \u062c\u0648\u062c\u0644\u060c \u062a\u062e\u0628\u0631\u0647 \u0628\u0623\u0646 \u062d\u062f\u062b \u0627\u0644\u0634\u0631\u0627\u0621 \u0642\u062f \u062a\u0645:<\/p><ol>\n    <li>\u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u062d\u0633\u0627\u0628\u0643 \u0641\u064a Google Ads.<\/li>\n    <li>\u0645\u0646 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0639\u0644\u0648\u064a\u0629\u060c \u0627\u0630\u0647\u0628 \u0625\u0644\u0649 &#8220;\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0625\u0639\u062f\u0627\u062f\u0627\u062a&#8221; (Tools &amp; Settings).<\/li>\n    <li>\u0636\u0645\u0646 &#8220;\u0627\u0644\u0642\u064a\u0627\u0633&#8221; (Measurement)\u060c \u0627\u062e\u062a\u0631 &#8220;\u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a \u0627\u0644\u0646\u0627\u062c\u062d\u0629&#8221; (Conversions).<\/li>\n    <li>\u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0632\u0631 \u0627\u0644\u0625\u0636\u0627\u0641\u0629 (+) \u0644\u0625\u0646\u0634\u0627\u0621 \u0625\u062d\u0627\u0644\u0629 \u0646\u0627\u062c\u062d\u0629 \u062c\u062f\u064a\u062f\u0629.<\/li>\n    <li>\u0627\u062e\u062a\u0631 &#8220;\u0645\u0648\u0642\u0639 \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a&#8221; (Website).<\/li>\n    <li><strong>\u0627\u0644\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u062d\u0627\u0633\u0645\u0629:<\/strong>\n        <ul>\n            <li><strong>\u0627\u0644\u0641\u0626\u0629:<\/strong> \u0627\u062e\u062a\u0631 &#8220;\u0634\u0631\u0627\u0621&#8221; (Purchase).<\/li>\n            <li><strong>\u0627\u0633\u0645 \u0627\u0644\u0625\u062d\u0627\u0644\u0629:<\/strong> \u0633\u0645\u0651\u0647\u0627 \u0628\u0648\u0636\u0648\u062d (\u0645\u062b\u0644\u0627\u064b: &#8220;\u0634\u0631\u0627\u0621 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 2025&#8221;).<\/li>\n            <li><strong>\u0627\u0644\u0642\u064a\u0645\u0629:<\/strong> \u0627\u062e\u062a\u0631 <strong>&#8220;\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0642\u064a\u0645 \u0645\u062e\u062a\u0644\u0641\u0629 \u0644\u0643\u0644 \u0625\u062d\u0627\u0644\u0629 \u0646\u0627\u062c\u062d\u0629&#8221;<\/strong>. (\u0647\u0630\u0627 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u062d\u0627\u0633\u0645\u061b \u0641\u0647\u0648 \u064a\u0633\u0645\u062d \u0644\u0633\u0644\u0629 \u0628\u0625\u0631\u0633\u0627\u0644 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0641\u0639\u0644\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0642\u064a\u0627\u0633 \u062f\u0642\u064a\u0642 \u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a ROAS).<\/li>\n        <\/ul>\n    <\/li>\n    <li>\u0627\u0636\u063a\u0637 \u0639\u0644\u0649 &#8220;\u0625\u0646\u0634\u0627\u0621 \u0648\u0645\u062a\u0627\u0628\u0639\u0629&#8221;.<\/li>\n<\/ol><h3>\u0627\u0644\u062e\u0637\u0648\u0629 5: \u0627\u0633\u062a\u062e\u0631\u0627\u062c \u0645\u0639\u0631\u0651\u0641\u0627\u062a \u0627\u0644\u062a\u062a\u0628\u0639 \u0644\u0640 Google Ads \u0648\u062a\u062b\u0628\u064a\u062a\u0647\u0627 \u0641\u064a \u0633\u0644\u0629<\/h3><p>\u0628\u0639\u062f \u0625\u0646\u0634\u0627\u0621 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0634\u0631\u0627\u0621\u060c \u0633\u062a\u0646\u062a\u0642\u0644 \u0625\u0644\u0649 \u0634\u0627\u0634\u0629 &#8220;\u062a\u062b\u0628\u064a\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629&#8221;. \u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0631\u0651\u0641\u064a\u0646 \u0631\u0626\u064a\u0633\u064a\u064a\u0646 \u064a\u062c\u0628 \u0646\u0633\u062e\u0647\u0645\u0627:<\/p><ol>\n    <li><strong>\u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion ID):<\/strong> \u0648\u0647\u0648 \u0631\u0642\u0645 \u064a\u0628\u062f\u0623 \u0628\u0640 <code>AW-XXXXXXXXX<\/code>.<\/li>\n    <li><strong>\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062d\u062f\u062b (Event Label):<\/strong> \u0648\u0647\u064a \u0633\u0644\u0633\u0644\u0629 \u0645\u0646 \u0627\u0644\u062d\u0631\u0648\u0641 \u0648\u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u062e\u0627\u0635\u0629 \u0628\u062d\u062f\u062b \u0627\u0644\u0634\u0631\u0627\u0621.<\/li>\n<\/ol><h4>\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0645\u0639\u0631\u0651\u0641\u0627\u062a \u0641\u064a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/h4><p>\u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u062a\u0648\u0641\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u064b \u0645\u0628\u0627\u0634\u0631\u0627\u064b \u0644\u0640 Google Ads \u064a\u062c\u0639\u0644 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062b\u0628\u064a\u062a \u062e\u0627\u0644\u064a\u0629 \u0645\u0646 \u0627\u0644\u0623\u0643\u0648\u0627\u062f:<\/p><ol>\n    <li>\u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u0645\u062a\u062c\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0633\u0644\u0629 \u0648\u0627\u0628\u062d\u062b \u0639\u0646 \u062a\u0637\u0628\u064a\u0642 <strong>&#8220;Google Ads&#8221;<\/strong> \u0648\u062b\u0628\u062a\u0647.<\/li>\n    <li>\u0641\u064a \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u060c \u0627\u0644\u0635\u0642 <strong>\u0645\u0639\u0631\u0651\u0641 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion ID)<\/strong>.<\/li>\n    <li>\u0627\u0644\u0635\u0642 <strong>\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062d\u062f\u062b (Event Label)<\/strong>.<\/li>\n    <li>\u0627\u0636\u063a\u0637 \u0639\u0644\u0649 \u062a\u0641\u0639\u064a\u0644 \u0648\u062d\u0641\u0638 \u0627\u0644\u0625\u0639\u062f\u0627\u062f\u0627\u062a.<\/li>\n<\/ol><p><strong>\u0645\u0644\u0627\u062d\u0638\u0629 \u0647\u0627\u0645\u0629 (Pro Tip):<\/strong> \u062a\u0623\u0643\u062f \u0623\u0646\u0643 \u062a\u0633\u062a\u062e\u062f\u0645 \u062a\u0637\u0628\u064a\u0642 Google Ads \u0627\u0644\u062e\u0627\u0635 \u0628\u0633\u0644\u0629 \u0644\u062a\u062a\u0628\u0639 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621. \u0647\u0630\u0627 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0645\u0635\u0645\u0645 \u062e\u0635\u064a\u0635\u0627\u064b \u0644\u0625\u0631\u0633\u0627\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629 (\u0645\u062b\u0644 \u0642\u064a\u0645\u0629 \u0627\u0644\u0633\u0644\u0629 \u0648\u0639\u0645\u0644\u0629 \u0627\u0644\u062f\u0641\u0639) \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d \u0625\u0644\u0649 \u062c\u0648\u062c\u0644\u060c \u0645\u0645\u0627 \u064a\u062c\u0646\u0628\u0643 \u0645\u0634\u0627\u0643\u0644 \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u064a\u062f\u0648\u064a \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0648\u064a\u0636\u0645\u0646 \u0623\u0646 \u062c\u0645\u064a\u0639 \u062c\u0647\u0648\u062f\u0643\u060c \u0645\u062b\u0644 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%aa%d8%ad%d8%b3%d9%8a%d9%86-%d8%b3%d8%b1%d8%b9%d8%a9-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9\/\">\u062a\u062d\u0633\u064a\u0646 \u0633\u0631\u0639\u0629 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a>\u060c \u062a\u062a\u0631\u062c\u0645 \u0645\u0628\u0627\u0634\u0631\u0629 \u0625\u0644\u0649 \u0645\u0628\u064a\u0639\u0627\u062a \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/p><h2>\u0627\u0644\u062a\u062d\u0642\u0642 \u0648\u0627\u0644\u062a\u0623\u0643\u062f: \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062d\u0627\u0633\u0645\u0629 \u0644\u062a\u062c\u0646\u0628 \u0647\u062f\u0631 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-100.jpg\" alt=\"Article Section Image\" class=\"wp-image-243\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-100.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-100-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-100-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-100-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p><strong>\u0644\u0627 \u062a\u0637\u0644\u0642 \u0623\u064a \u0625\u0639\u0644\u0627\u0646 \u0642\u0628\u0644 \u0627\u0644\u062a\u062d\u0642\u0642 \u0628\u0646\u0633\u0628\u0629 100% \u0645\u0646 \u0639\u0645\u0644 \u0627\u0644\u0623\u0643\u0648\u0627\u062f.<\/strong> \u0641\u062d\u0635 \u0627\u0644\u0643\u0648\u062f \u0644\u064a\u0633 \u062e\u064a\u0627\u0631\u0627\u064b\u060c \u0628\u0644 \u0647\u0648 \u0636\u0631\u0648\u0631\u0629 \u0642\u0635\u0648\u0649 \u062a\u0642\u0644\u0644 \u0645\u0646 \u0647\u062f\u0631 \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0628\u0646\u0633\u0628\u0629 40% \u0641\u064a \u0627\u0644\u0645\u062a\u0648\u0633\u0637. \u0625\u0630\u0627 \u0644\u0645 \u064a\u062a\u0645 \u0627\u0644\u062a\u062a\u0628\u0639 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d\u060c \u0641\u0623\u0646\u062a \u062a\u0631\u0645\u064a \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u0627\u0644\u0647\u0648\u0627\u0621.<\/p><h3>\u0627\u0644\u062e\u0637\u0648\u0629 6: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 Google Tag Assistant \u0644\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0645\u0628\u0627\u0634\u0631<\/h3><p>Google Tag Assistant Companion \u0647\u064a \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u0645\u062c\u0627\u0646\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0633\u062a\u062e\u062f\u0645\u0647\u0627 \u0627\u0644\u0645\u062d\u062a\u0631\u0641\u0648\u0646 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u062c\u0645\u064a\u0639 \u0639\u0644\u0627\u0645\u0627\u062a \u0642\u0648\u0642\u0644 (GA4 \u0648 Ads \u0648 GTM) \u062a\u0639\u0645\u0644 \u0643\u0645\u0627 \u0647\u0648 \u0645\u062e\u0637\u0637 \u0644\u0647\u0627.<\/p><ol>\n    <li><strong>\u062a\u062b\u0628\u064a\u062a \u0627\u0644\u0623\u062f\u0627\u0629:<\/strong> \u0627\u0628\u062d\u062b \u0639\u0646 &#8220;Tag Assistant Companion&#8221; \u0641\u064a \u0645\u062a\u062c\u0631 \u0625\u0636\u0627\u0641\u0627\u062a Chrome \u0648\u0642\u0645 \u0628\u062a\u062b\u0628\u064a\u062a\u0647\u0627. \u0647\u0630\u0647 \u0647\u064a \u0628\u0648\u0627\u0628\u062a\u0643 \u0644\u0648\u0636\u0639 &#8220;Debug&#8221; (\u0627\u0644\u062a\u0635\u062d\u064a\u062d).<\/li>\n    <li><strong>\u0628\u062f\u0621 \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631:<\/strong> \u0627\u0641\u062a\u062d \u0645\u062a\u062c\u0631\u0643 \u0641\u064a \u0633\u0644\u0629 (\u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629). \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0623\u064a\u0642\u0648\u0646\u0629 Tag Assistant \u0641\u064a \u0634\u0631\u064a\u0637 \u0627\u0644\u0625\u0636\u0627\u0641\u0627\u062a.<\/li>\n    <li><strong>\u062a\u0641\u0639\u064a\u0644 \u0648\u0636\u0639 Debug:<\/strong> \u0627\u0636\u063a\u0637 \u0639\u0644\u0649 &#8220;Connect&#8221;. \u0633\u062a\u0641\u062a\u062d \u0627\u0644\u0623\u062f\u0627\u0629 \u0646\u0627\u0641\u0630\u0629 \u0645\u0646\u0641\u0635\u0644\u0629 (Workspace) \u0647\u064a \u0645\u0631\u0643\u0632 \u0627\u0644\u062a\u062d\u0643\u0645 \u0644\u062f\u064a\u0643.<\/li>\n    <li><strong>\u0627\u0644\u062a\u0635\u0641\u062d \u0648\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 (\u0627\u0644\u0640 Trigger):<\/strong>\n        <ul>\n            <li>\u0639\u062f \u0625\u0644\u0649 \u0646\u0627\u0641\u0630\u0629 \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u062a\u0635\u0641\u062d \u0628\u0634\u0643\u0644 \u0637\u0628\u064a\u0639\u064a. \u0627\u0646\u062a\u0642\u0644 \u0625\u0644\u0649 \u0635\u0641\u062d\u0629 \u0645\u0646\u062a\u062c\u060c \u062b\u0645 \u0623\u0636\u0641 \u0627\u0644\u0645\u0646\u062a\u062c \u0625\u0644\u0649 \u0627\u0644\u0633\u0644\u0629.<\/li>\n            <li>\u0631\u0627\u0642\u0628 \u0646\u0627\u0641\u0630\u0629 Workspace: \u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0639\u0644\u0627\u0645\u0627\u062a GA4 (G-XXXX) \u0623\u0648 GTM (GTM-XXXX) \u062a\u0638\u0647\u0631 \u0643\u0640 &#8220;Active&#8221;.<\/li>\n            <li><strong>\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062d\u0642\u064a\u0642\u064a (Purchase Event):<\/strong> \u0642\u0645 \u0628\u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0634\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u064a\u0629 \u0643\u0627\u0645\u0644\u0629. (\u0646\u0635\u064a\u062d\u0629: \u0627\u0633\u062a\u062e\u062f\u0645 \u062e\u064a\u0627\u0631 \u0627\u0644\u062f\u0641\u0639 \u0639\u0646\u062f \u0627\u0644\u0627\u0633\u062a\u0644\u0627\u0645 \u0623\u0648 \u0643\u0648\u062f \u062e\u0635\u0645 100% \u0644\u062a\u062c\u0646\u0628 \u0627\u0644\u062f\u0641\u0639 \u0627\u0644\u0641\u0639\u0644\u064a).<\/li>\n            <li>\u0628\u0639\u062f \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0634\u0631\u0627\u0621 (\u0635\u0641\u062d\u0629 \u0627\u0644\u0634\u0643\u0631)\u060c \u064a\u062c\u0628 \u0623\u0646 \u064a\u0638\u0647\u0631 \u062d\u062f\u062b <code>Purchase<\/code> \u0641\u064a \u0646\u0627\u0641\u0630\u0629 Workspace. <strong>\u0625\u0630\u0627 \u0638\u0647\u0631 \u0647\u0630\u0627 \u0627\u0644\u062d\u062f\u062b\u060c \u0641\u0627\u0644\u062a\u062a\u0628\u0639 \u064a\u0639\u0645\u0644 \u0628\u0646\u062c\u0627\u062d 100% \u0648\u064a\u0645\u0643\u0646\u0643 \u0625\u0637\u0644\u0627\u0642 \u0625\u0639\u0644\u0627\u0646\u0627\u062a\u0643.<\/strong><\/li>\n        <\/ul>\n    <\/li>\n<\/ol><h3>\u0642\u0631\u0627\u0631\u0643 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a: \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 GA4 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0648 Google Tag Manager (GTM)<\/h3><p>\u0641\u064a \u0627\u0644\u062e\u062a\u0627\u0645\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0642\u0631\u0631 \u0623\u064a \u0637\u0631\u064a\u0642\u0629 \u062a\u062a\u0628\u0639 \u0647\u064a \u0627\u0644\u0623\u0646\u0633\u0628 \u0644\u0623\u0647\u062f\u0627\u0641\u0643. \u0625\u0630\u0627 \u0643\u0646\u062a \u062c\u0627\u062f\u0627\u064b \u0628\u0634\u0623\u0646 \u0627\u0644\u062a\u0648\u0633\u0639\u060c \u0641\u0625\u0646 GTM \u0647\u0648 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a \u0627\u0644\u0630\u064a \u064a\u0645\u0646\u062d\u0643 \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629.<\/p><table border=\"1\" style=\"width:100%;border-collapse: collapse\">\n    <thead>\n        <tr style=\"background-color: #F3F4F6\">\n            <th style=\"padding: 10px;text-align: right\">\u0627\u0644\u0645\u064a\u0632\u0629<\/th>\n            <th style=\"padding: 10px;text-align: right\">GA4 (\u062a\u0637\u0628\u064a\u0642 \u0633\u0644\u0629 \u0645\u0628\u0627\u0634\u0631)<\/th>\n            <th style=\"padding: 10px;text-align: right\">Google Tag Manager (GTM)<\/th>\n        <\/tr>\n    <\/thead>\n    <tbody>\n        <tr>\n            <td style=\"padding: 10px;text-align: right\"><strong>\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u062a\u0631\u0643\u064a\u0628<\/strong><\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0633\u0647\u0644 \u062c\u062f\u0627\u064b (\u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0644\u0645\u0628\u062a\u062f\u0626\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u062d\u062a\u0627\u062c\u0648\u0646 \u0644\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0641\u0642\u0637).<\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0633\u0647\u0644 \u0625\u0644\u0649 \u0645\u062a\u0648\u0633\u0637 (\u064a\u062a\u0637\u0644\u0628 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0623\u0648\u0644\u064a\u0629 \u062f\u0627\u062e\u0644 GTM).<\/td>\n        <\/tr>\n        <tr>\n            <td style=\"padding: 10px;text-align: right\"><strong>\u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u0648\u0627\u0644\u0623\u0643\u0648\u0627\u062f \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629<\/strong><\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0645\u0646\u062e\u0641\u0636\u0629. \u062a\u062d\u062a\u0627\u062c \u0644\u062a\u062b\u0628\u064a\u062a \u062a\u0637\u0628\u064a\u0642 \u0645\u0646\u0641\u0635\u0644 \u0644\u0643\u0644 \u0643\u0648\u062f \u062a\u062a\u0628\u0639 (Snapchat, TikTok, Pinterest).<\/td>\n            <td style=\"padding: 10px;text-align: right\"><strong>\u0639\u0627\u0644\u064a\u0629 \u062c\u062f\u0627\u064b (\u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u0623\u0642\u0635\u0649).<\/strong> \u0643\u0648\u062f GTM \u0648\u0627\u062d\u062f \u064a\u0643\u0641\u064a \u0644\u0625\u062f\u0627\u0631\u0629 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u0643\u0648\u0627\u062f \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629.<\/td>\n        <\/tr>\n        <tr>\n            <td style=\"padding: 10px;text-align: right\"><strong>\u062f\u0639\u0645 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629<\/strong><\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0645\u062f\u0639\u0648\u0645\u0629 (\u0644\u0643\u0646 \u0642\u062f \u062a\u0643\u0648\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0631\u0633\u0644\u0629 \u0645\u062d\u062f\u0648\u062f\u0629 \u0623\u062d\u064a\u0627\u0646\u0627\u064b).<\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0645\u062f\u0639\u0648\u0645\u0629 \u0628\u0634\u0643\u0644 \u0645\u0645\u062a\u0627\u0632 (\u0623\u0641\u0636\u0644 \u0644\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u062f\u0642\u064a\u0642 \u0641\u064a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0631\u0633\u0644\u0629).<\/td>\n        <\/tr>\n        <tr>\n            <td style=\"padding: 10px;text-align: right\"><strong>\u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events)<\/strong><\/td>\n            <td style=\"padding: 10px;text-align: right\">\u0645\u062d\u062f\u0648\u062f \u0628\u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0631\u0633\u0644\u0647\u0627 \u062a\u0637\u0628\u064a\u0642 \u0633\u0644\u0629 \u062a\u0644\u0642\u0627\u0626\u064a\u0627\u064b.<\/td>\n            <td style=\"padding: 10px;text-align: right\">\u062a\u062d\u0643\u0645 \u0643\u0627\u0645\u0644. \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u0623\u062d\u062f\u0627\u062b \u0645\u062e\u0635\u0635\u0629 (Custom Events) \u0644\u062a\u062d\u0633\u064a\u0646 \u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a.<\/td>\n        <\/tr>\n    <\/tbody>\n<\/table><h2>\u0646\u0635\u0627\u0626\u062d \u0633\u064a\u0648 \u0635\u062d \u0644\u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062a\u0628\u0639 (Actionable Steps)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-101.jpg\" alt=\"Article Section Image\" class=\"wp-image-244\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-101.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-101-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-101-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-101-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p>\u0628\u0645\u062c\u0631\u062f \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0639\u0645\u0644 \u0623\u0643\u0648\u0627\u062f \u0627\u0644\u062a\u062a\u0628\u0639 \u0628\u0646\u062c\u0627\u062d\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0646\u062a\u0642\u0644 \u0641\u0648\u0631\u0627\u064b \u0625\u0644\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u063a\u0644\u0627\u0644. \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062e\u0627\u0645 \u0644\u0627 \u062a\u0633\u0627\u0648\u064a \u0634\u064a\u0626\u0627\u064b\u061b \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0645\u064a\u0642 \u0647\u0648 \u0627\u0644\u0648\u0642\u0648\u062f \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u0627\u0644\u0630\u064a \u064a\u062d\u0648\u0644 \u0645\u062a\u062c\u0631\u0643 \u0625\u0644\u0649 \u0622\u0644\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0624\u062a\u0645\u062a\u0629. \u0647\u0630\u0647 \u0647\u064a \u0646\u0642\u0637\u0629 \u0627\u0644\u0641\u0635\u0644 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u062a\u0627\u062c\u0631 \u0627\u0644\u0639\u0627\u062f\u064a \u0648\u0635\u0627\u062d\u0628 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0627\u0644\u0630\u064a \u064a\u062d\u0642\u0642 \u0646\u0645\u0648\u0627\u064b \u0645\u0636\u0627\u0639\u0641\u0627\u064b.<\/p><h3>1. \u0631\u0643\u0632 \u0639\u0644\u0649 &#8220;\u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645&#8221; (User Journey) \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0635\u0627\u062f\u0631<\/h3><p>\u0627\u0633\u062a\u062e\u062f\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 GA4 \u0644\u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u0627\u0631 \u0627\u0644\u0630\u064a \u0633\u0644\u0643\u0647 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u0628\u0644 \u0627\u0644\u0634\u0631\u0627\u0621 (Attribution Modeling). \u063a\u0627\u0644\u0628\u0627\u064b \u0645\u0627 \u064a\u0643\u0648\u0646 \u0642\u0631\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621 \u0646\u062a\u064a\u062c\u0629 \u0644\u0639\u062f\u0629 \u0632\u064a\u0627\u0631\u0627\u062a \u0645\u0646 \u0645\u0635\u0627\u062f\u0631 \u0645\u062e\u062a\u0644\u0641\u0629 (\u0625\u0639\u0644\u0627\u0646\u060c \u062b\u0645 \u0628\u062d\u062b \u0639\u0636\u0648\u064a\u060c \u062b\u0645 \u0648\u0635\u0648\u0644 \u0645\u0628\u0627\u0634\u0631).<\/p><ul>\n    <li><strong>\u0627\u0644\u062a\u062d\u0644\u064a\u0644:<\/strong> \u0627\u0641\u062d\u0635 \u062a\u0642\u0627\u0631\u064a\u0631 \u0645\u0633\u0627\u0631 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion Paths) \u0641\u064a GA4 \u0644\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u062a\u064a \u0623\u062f\u062a \u0641\u064a \u0627\u0644\u0646\u0647\u0627\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u0625\u062d\u0627\u0644\u0629 \u0627\u0644\u0646\u0627\u062c\u062d\u0629. \u0647\u0644 \u0628\u062f\u0623 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0642\u0648\u0642\u0644\u061f \u0647\u0644 \u0634\u0627\u0647\u062f <a href=\"https:\/\/agency.seos7.com\/blog\/%d9%88%d8%b5%d9%81-%d9%85%d9%86%d8%aa%d8%ac-%d8%b3%d9%84%d8%a9-%d9%85%d8%aa%d9%88%d8%a7%d9%81%d9%82-%d9%85%d8%b9-%d8%a7%d9%84%d8%b3%d9%8a%d9%88-%d9%81%d9%8a\/\">\u0648\u0635\u0641 \u0645\u0646\u062a\u062c \u0633\u0644\u0629 \u0645\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 SEO<\/a>\u061f<\/li>\n    <li><strong>\u0627\u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062d\u0627\u0633\u0645:<\/strong> \u0627\u0633\u062a\u062b\u0645\u0631 \u0623\u0643\u062b\u0631 \u0641\u064a \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0638\u0647\u0631 \u0623\u0639\u0644\u0649 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion Rate) \u0623\u0648 \u062a\u0633\u0627\u0647\u0645 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644 \u0641\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0645\u0628\u0643\u0631\u0629 \u0645\u0646 \u0645\u0633\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621. \u0625\u0630\u0627 \u0643\u0627\u0646 &#8220;\u0627\u0644\u0648\u0635\u0648\u0644 \u0627\u0644\u0645\u0628\u0627\u0634\u0631&#8221; (Direct Traffic) \u0645\u0631\u062a\u0641\u0639\u0627\u064b\u060c \u0641\u0647\u0630\u0627 \u062f\u0644\u064a\u0644 \u0639\u0644\u0649 \u0646\u062c\u0627\u062d \u0628\u0646\u0627\u0621 \u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/li>\n<\/ul><h3>2. \u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f (Bounce Rate) \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/h3><p>\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0627\u0644\u0645\u0631\u062a\u0641\u0639 (\u0623\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0646\u062e\u0641\u0636 \u0641\u064a \u0645\u0635\u0637\u0644\u062d\u0627\u062a GA4 \u0627\u0644\u062c\u062f\u064a\u062f\u0629) \u0647\u0648 \u0625\u0634\u0627\u0631\u0629 \u062d\u0645\u0631\u0627\u0621 \u062a\u062f\u0644 \u0639\u0644\u0649 \u0645\u0634\u0643\u0644\u0629 \u062d\u0642\u064a\u0642\u064a\u0629 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX) \u0623\u0648 \u0623\u0646 \u0627\u0644\u0632\u0627\u0626\u0631 \u0644\u0645 \u064a\u062c\u062f \u0645\u0627 \u064a\u062a\u0648\u0642\u0639\u0647.<\/p><ul>\n    <li><strong>\u0627\u0644\u0647\u062f\u0641:<\/strong> \u0641\u064a \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629\u060c \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0623\u0642\u0644 \u0645\u0646 50%.<\/li>\n    <li><strong>\u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0639\u0645\u0644\u064a:<\/strong> \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u0631\u062a\u062f\u0627\u062f \u0645\u0631\u062a\u0641\u0639\u0627\u064b \u0641\u064a \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a\u060c \u0641\u0647\u0630\u0627 \u064a\u0634\u064a\u0631 \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631 \u0625\u0644\u0649 \u0623\u0646 \u0633\u0631\u0639\u0629 \u062a\u062d\u0645\u064a\u0644 \u0627\u0644\u0635\u0641\u062d\u0629 (Page Speed) \u0636\u0639\u064a\u0641\u0629\u060c \u0623\u0648 \u0623\u0646 \u0627\u0644\u0648\u0635\u0641 \u0648\u0627\u0644\u0635\u0648\u0631 \u063a\u064a\u0631 \u0645\u0642\u0646\u0639\u0629. \u0633\u0631\u0639\u0629 \u0627\u0644\u0635\u0641\u062d\u0629 \u0639\u0627\u0645\u0644 \u0633\u064a\u0648 \u062d\u0627\u0633\u0645 \u064a\u062c\u0628 \u0645\u0639\u0627\u0644\u062c\u062a\u0647 \u0641\u0648\u0631\u0627\u064b.<\/li>\n<\/ul><h3>3. \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u064a\u0627\u0646\u0627\u062a Google Ads \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u0631\u0628\u062d\u0629<\/h3><p>\u062a\u062a\u0628\u0639 \u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a \u0627\u0644\u0646\u0627\u062c\u062d\u0629 (Conversions) \u0639\u0628\u0631 Google Ads \u064a\u0645\u0646\u062d\u0643 \u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u062d\u0648\u0644 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0645\u0628\u064a\u0639\u0627\u062a \u0641\u0639\u0644\u064a\u0629 (\u0644\u064a\u0633\u062a \u0645\u062c\u0631\u062f \u0646\u0642\u0631\u0627\u062a \u0623\u0648 \u0632\u064a\u0627\u0631\u0627\u062a). \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u064a \u0643\u0646\u0632 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u062a\u0643 \u0627\u0644\u0643\u0644\u064a\u0629.<\/p><ul>\n    <li><strong>\u0627\u0644\u062a\u062d\u0644\u064a\u0644:<\/strong> \u0642\u0627\u0631\u0646 \u0628\u064a\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0644\u0628 \u0632\u064a\u0627\u0631\u0627\u062a \u0639\u0627\u0644\u064a\u0629 (\u0641\u064a GA4) \u0648\u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062c\u0644\u0628 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0628\u0627\u0634\u0631\u0629 (\u0641\u064a Google Ads).<\/li>\n    <li><strong>\u0627\u0644\u0646\u062a\u064a\u062c\u0629:<\/strong> \u064a\u0645\u0643\u0646\u0643 \u0645\u0636\u0627\u0639\u0641\u0629 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0639\u0627\u0644\u064a (High ROAS)\u060c \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0647 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0646\u0641\u0633\u0647\u0627 \u0644\u062a\u0639\u0632\u064a\u0632 <a href=\"https:\/\/agency.seos7.com\/blog\/%d9%85%d8%aa%d8%b7%d9%84%d8%a8%d8%a7%d8%aa-%d8%a7%d9%84%d8%b3%d9%8a%d9%88-%d8%a7%d9%84%d8%a3%d8%b3%d8%a7%d8%b3%d9%8a%d8%a9-%d9%84%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d8%ac%d8%af%d9%8a%d8%af\/\">\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0633\u064a\u0648 \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a> \u0628\u0634\u0643\u0644 \u0639\u0636\u0648\u064a.<\/li>\n<\/ul><h3>4. \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u062e\u0635\u0635 (Custom Audiences) \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641<\/h3><p>\u0623\u062d\u062f \u0623\u0642\u0648\u0649 \u0645\u0632\u0627\u064a\u0627 \u0631\u0628\u0637 GA4 \u0648 Google Ads \u0647\u0648 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0634\u0631\u0627\u0626\u062d \u062c\u0645\u0647\u0648\u0631 \u062f\u0642\u064a\u0642\u0629 \u0648\u0645\u062e\u0635\u0635\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0633\u0644\u0648\u0643 \u0644\u063a\u0631\u0636 \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 (Retargeting) \u0639\u0627\u0644\u064a \u0627\u0644\u0631\u0628\u062d\u064a\u0629:<\/p><ul>\n    <li><strong>\u0633\u0644\u0629 \u0645\u0647\u0645\u0644\u0629:<\/strong> \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u0648\u0636\u0639\u0648\u0627 \u0645\u0646\u062a\u062c\u0627\u064b \u0641\u064a \u0627\u0644\u0633\u0644\u0629 \u0648\u0644\u0645 \u064a\u0643\u0645\u0644\u0648\u0627 \u0627\u0644\u0634\u0631\u0627\u0621. (\u0647\u0630\u0627 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0647\u0648 \u0627\u0644\u0623\u0647\u0645).<\/li>\n    <li><strong>\u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0639\u0627\u0644\u064a:<\/strong> \u0627\u0644\u0632\u0648\u0627\u0631 \u0627\u0644\u0630\u064a\u0646 \u0632\u0627\u0631\u0648\u0627 \u0635\u0641\u062d\u0629 \u0645\u0639\u064a\u0646\u0629 \u0623\u0643\u062b\u0631 \u0645\u0646 3 \u0645\u0631\u0627\u062a \u0623\u0648 \u0642\u0636\u0648\u0627 \u0648\u0642\u062a\u0627\u064b \u0637\u0648\u064a\u0644\u0627\u064b \u0641\u064a \u0627\u0644\u062a\u0635\u0641\u062d.<\/li>\n    <li><strong>\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u0648\u0646:<\/strong> \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0627\u0634\u062a\u0631\u0648\u0627 \u0645\u0646\u062a\u062c\u0627\u064b \u0645\u0639\u064a\u0646\u0627\u064b (\u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0628\u0645\u0646\u062a\u062c \u062a\u0643\u0645\u064a\u0644\u064a Cross-selling).<\/li>\n<\/ul><p>\u0647\u0630\u0647 \u0627\u0644\u062c\u0645\u0627\u0647\u064a\u0631 \u0647\u064a \u0623\u0633\u0627\u0633 \u062d\u0645\u0644\u0627\u062a \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0631\u0628\u062d\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0623\u0639\u0644\u0649 \u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a (ROAS).<\/p><hr><h2>\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629 \u062d\u0648\u0644 \u062a\u062a\u0628\u0639 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 (FAQ)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-102.jpg\" alt=\"Article Section Image\" class=\"wp-image-245\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-102.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-102-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-102-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-102-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<div id=\"faq-section\">\n    <h3>\u0647\u0644 \u064a\u0645\u0643\u0646\u0646\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 Google Analytics \u0648 Google Tag Manager \u0645\u0639\u0627\u064b \u0641\u064a \u0633\u0644\u0629\u061f<\/h3>\n    <p>\u0646\u0639\u0645\u060c \u0648\u0644\u0643\u0646 \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u062d\u0630\u0631\u0627\u064b \u062c\u062f\u0627\u064b \u0644\u062a\u062c\u0646\u0628 \u062a\u0636\u0627\u0631\u0628 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Duplication). \u0627\u0644\u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0630\u0647\u0628\u064a\u0629 \u0647\u064a: <strong>\u0644\u0627 \u062a\u0642\u0645 \u0628\u062a\u062b\u0628\u064a\u062a GA4 \u0645\u0631\u062a\u064a\u0646<\/strong>.<\/p>\n    <ul>\n        <li>\u0625\u0630\u0627 \u0627\u0633\u062a\u062e\u062f\u0645\u062a \u062a\u0637\u0628\u064a\u0642 \u0633\u0644\u0629 \u0644\u0631\u0628\u0637 GA4 \u0645\u0628\u0627\u0634\u0631\u0629\u060c \u0644\u0627 \u062a\u0633\u062a\u062e\u062f\u0645 GTM \u0644\u0625\u0636\u0627\u0641\u0629 \u0639\u0644\u0627\u0645\u0629 GA4.<\/li>\n        <li><strong>\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644 (\u0627\u0644\u0645\u0648\u0635\u0649 \u0628\u0647):<\/strong> \u0642\u0645 \u0628\u062a\u062b\u0628\u064a\u062a Google Tag Manager (GTM) \u0641\u0642\u0637 \u0641\u064a \u0633\u0644\u0629\u060c \u062b\u0645 \u0627\u0633\u062a\u062e\u062f\u0645 GTM \u0644\u0625\u062f\u0627\u0631\u0629 \u0648\u062a\u0646\u0641\u064a\u0630 \u0643\u0648\u062f GA4 \u0648\u0623\u0643\u0648\u0627\u062f \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0642\u0648\u0642\u0644 (Google Ads) \u0648\u0643\u0627\u0641\u0629 \u0623\u0643\u0648\u0627\u062f \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u062e\u0631\u0649. \u0647\u0630\u0627 \u064a\u0645\u0646\u062d\u0643 \u0645\u0631\u0648\u0646\u0629 \u0643\u0627\u0645\u0644\u0629 \u0648\u062a\u062d\u0643\u0645\u0627\u064b \u062f\u0642\u064a\u0642\u0627\u064b.<\/li>\n    <\/ul>\n\n    <h3>\u0645\u0627 \u0647\u0648 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 Google Analytics 4 \u0648 Universal Analytics\u061f<\/h3>\n    <p>Universal Analytics (UA) \u0647\u0648 \u0627\u0644\u062a\u0627\u0631\u064a\u062e. \u062a\u0648\u0642\u0641 \u0639\u0646 \u0627\u0644\u0639\u0645\u0644 \u0646\u0647\u0627\u0626\u064a\u0627\u064b \u0641\u064a \u064a\u0648\u0644\u064a\u0648 2023. <strong>GA4 \u0647\u0648 \u0627\u0644\u0645\u0639\u064a\u0627\u0631 \u0627\u0644\u0648\u062d\u064a\u062f \u0627\u0644\u062d\u0627\u0644\u064a.<\/strong><\/p>\n    <ul>\n        <li><strong>\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u064a\u0627\u0633:<\/strong> GA4 \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events) \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0628\u0631 \u0627\u0644\u0645\u0646\u0635\u0627\u062a\u060c \u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u0639\u0644\u0649 \u0627\u0644\u062c\u0644\u0633\u0627\u062a (Sessions).<\/li>\n        <li><strong>\u0627\u0644\u0646\u062a\u064a\u062c\u0629:<\/strong> \u064a\u0645\u0646\u062d\u0643 GA4 \u0631\u0624\u0649 \u0623\u0639\u0645\u0642 \u062d\u0648\u0644 \u0645\u0633\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u062a\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646. \u0644\u0627 \u062a\u0636\u064a\u0639 \u0648\u0642\u062a\u0643 \u0641\u064a \u0645\u062d\u0627\u0648\u0644\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 UA\u061b \u0631\u0643\u0632 \u0641\u0642\u0637 \u0639\u0644\u0649 \u0625\u0639\u062f\u0627\u062f <strong>Google Analytics 4<\/strong>.<\/li>\n    <\/ul>\n\n    <h3>\u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0644\u062f\u064a \u0628\u0627\u0642\u0629 &#8220;\u0628\u0631\u0648&#8221; \u0641\u064a \u0633\u0644\u0629\u060c \u0647\u0644 \u064a\u0645\u0643\u0646\u0646\u064a \u0625\u0636\u0627\u0641\u0629 \u0643\u0648\u062f \u0627\u0644\u062a\u062a\u0628\u0639\u061f<\/h3>\n    <p>\u0628\u0634\u0643\u0644 \u0639\u0627\u0645\u060c \u0646\u0639\u0645\u060c \u0648\u0644\u0643\u0646 \u0645\u0639 \u0642\u064a\u0648\u062f \u0635\u0627\u0631\u0645\u0629 \u0639\u0644\u0649 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629.<\/p>\n    <ul>\n        <li><strong>\u0627\u0644\u0628\u0627\u0642\u0627\u062a \u0627\u0644\u0645\u062c\u0627\u0646\u064a\u0629\/\u0627\u0644\u0628\u062f\u0627\u064a\u0629:<\/strong> \u0642\u062f \u062a\u0633\u0645\u062d \u0628\u0631\u0628\u0637 GA4 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u060c \u0644\u0643\u0646\u0647\u0627 \u063a\u0627\u0644\u0628\u0627\u064b \u0644\u0627 \u062a\u062f\u0639\u0645 Google Tag Manager (GTM) \u0623\u0648 \u0631\u0628\u0637 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0642\u0648\u0642\u0644 (Google Ads Conversion Tracking) \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631 \u0648\u0641\u0639\u0627\u0644.<\/li>\n        <li><strong>\u0628\u0627\u0642\u0629 \u0628\u0631\u0648 (Pro):<\/strong> \u0625\u0630\u0627 \u0643\u0646\u062a \u062c\u0627\u062f\u0627\u064b \u0628\u0634\u0623\u0646 \u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u0645\u062e\u0635\u0635\u0629\u060c \u0648\u0625\u062f\u0627\u0631\u0629 \u062d\u0645\u0644\u0627\u062a \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0641\u0639\u0627\u0644\u0629\u060c \u0648\u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0642\u0648\u0629 GTM\u060c \u0641\u0625\u0646 \u0627\u0644\u062a\u0631\u0642\u064a\u0629 \u0625\u0644\u0649 \u0628\u0627\u0642\u0629 &#8220;\u0628\u0631\u0648&#8221; \u0647\u064a \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0636\u0631\u0648\u0631\u064a. \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0643\u0641\u0627\u0621\u0629 \u0648\u0627\u0644\u062a\u0648\u0633\u0639 \u062f\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0648\u0627\u062a.<\/li>\n    <\/ul>\n\n    <h3>\u0643\u0645 \u064a\u0633\u062a\u063a\u0631\u0642 \u0627\u0644\u0623\u0645\u0631 \u062d\u062a\u0649 \u062a\u0628\u062f\u0623 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0627\u0644\u0638\u0647\u0648\u0631 \u0641\u064a GA4\u061f<\/h3>\n    <p>\u0627\u0644\u0623\u0645\u0631 \u0633\u0631\u064a\u0639 \u062c\u062f\u0627\u064b \u0625\u0630\u0627 \u062a\u0645 \u0627\u0644\u062a\u062b\u0628\u064a\u062a \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d:<\/p>\n    <ul>\n        <li><strong>\u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a (Realtime):<\/strong> \u062a\u0628\u062f\u0623 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0627\u0644\u0638\u0647\u0648\u0631 \u062e\u0644\u0627\u0644 \u062f\u0642\u0627\u0626\u0642. \u064a\u0645\u0643\u0646\u0643 \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062a\u062a\u0628\u0639 \u0628\u0646\u0641\u0633\u0643 \u0639\u0628\u0631 \u0632\u064a\u0627\u0631\u0629 \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u0645\u0631\u0627\u0642\u0628\u0629 \u0647\u0630\u0627 \u0627\u0644\u062a\u0642\u0631\u064a\u0631.<\/li>\n        <li><strong>\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629:<\/strong> \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (\u0645\u062b\u0644 \u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a) \u0625\u0644\u0649 \u0641\u062a\u0631\u0629 \u062a\u062a\u0631\u0627\u0648\u062d \u0628\u064a\u0646 24 \u0625\u0644\u0649 48 \u0633\u0627\u0639\u0629 \u0644\u062c\u0645\u0639 \u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0634\u0643\u0644 \u0643\u0627\u0645\u0644 \u0648\u0645\u0648\u062b\u0648\u0642.<\/li>\n    <\/ul>\n<\/div><div class=\"cta-modal-frame\" style=\"border: 2px solid #10B981;padding: 20px;border-radius: 8px;text-align: center;background-color: #ECFDF5\">\n    <h3 style=\"color: #064E3B;margin-top: 0\">\u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u062e\u0637\u0648\u062a\u0643 \u0627\u0644\u0642\u0627\u062f\u0645\u0629 \u0641\u064a \u0639\u0627\u0644\u0645 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629\u061f<\/h3>\n    <p style=\"color: #065F46\">\u0644\u0627 \u062a\u0643\u062a\u0641\u0650 \u0628\u062a\u062a\u0628\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0628\u0644 \u0627\u062c\u0639\u0644\u0647\u0627 \u062a\u0639\u0645\u0644 \u0644\u0635\u0627\u0644\u062d\u0643. \u0642\u0645 \u0628\u062a\u062d\u0633\u064a\u0646 \u062a\u0631\u062a\u064a\u0628 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0639 \u062e\u0628\u0631\u0627\u0621 \u0633\u064a\u0648 \u0635\u062d.<\/p>\n    <a href=\"https:\/\/agency.seos7.com\" class=\"ak-cta-button\" style=\"background-color: #10B981;color: white;padding: 10px 20px;text-decoration: none;border-radius: 4px;margin-top: 15px;font-weight: bold\">\u0627\u0628\u062f\u0623 \u0627\u0644\u0622\u0646<\/a>\n<\/div><div class=\"ak-references-section\" style=\"margin-top: 40px;padding-top: 20px;border-top: 1px solid #eee;clear: both\"><h3>\u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0648\u0627\u0644\u0645\u0631\u0627\u062c\u0639<\/h3>\n<ul><li><a href=\"https:\/\/www.youtube.com\/watch?v=nWNf6sTlXUM\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0643\u064a\u0641 \u062a\u0631\u0628\u0637 \u0627\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0642\u0648\u0642\u0644 \u0628\u0645\u062a\u062c\u0631\u0643 \u0641\u064a \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 | Google Analytics<\/a><\/li><li><a href=\"https:\/\/help.salla.sa\/article\/1351254933\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0627\u0644\u0631\u0628\u0637 \u0645\u0639 Google Analytics &#8211; \u0645\u0631\u0643\u0632 \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629 &#8211; \u0633\u0644\u0629<\/a><\/li><li><a href=\"https:\/\/www.youtube.com\/watch?v=A9OBD8Izg38\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0634\u0631\u062d \u0631\u0628\u0637 Google Tag Manager \u0645\u0639 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0628\u062e\u0637\u0648\u0627\u062a \u0633\u0647\u0644\u0629 &#8211; YouTube<\/a><\/li><li><a href=\"https:\/\/help.salla.sa\/article\/70142576\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0631\u0628\u0637 \u0645\u0639 Google Tag Manager | \u0645\u0631\u0643\u0632 \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629 &#8211; \u0633\u0644\u0629<\/a><\/li><li><a href=\"https:\/\/www.youtube.com\/watch?v=IPaBrffolms\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0637\u0631\u064a\u0642\u0629 \u062a\u062b\u0628\u064a\u062a Google ads \u0648\u062a\u0641\u0639\u064a\u0644\u0647 | \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 &#8211; YouTube<\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>.ak-article-table { width: 100%; border-collapse: collapse; margin: 20px 0; border: 1px solid #2563eb; } .ak-article-table th { background-color: #1e40af; color: white; padding: 10px; text-align: left; } .ak-article-table td { border: 1px solid #ddd; padding: 8px; } .ak-cta-button { display: inline-block; background-color: #16a34a; color: white !important; padding: 12px 24px; text-decoration: none; border-radius: 5px; font-weight: bold; margin: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[133,135,4,134,132],"class_list":["post-237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","tag-133","tag-135","tag-4","tag-134","tag-132"],"_links":{"self":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/comments?post=237"}],"version-history":[{"count":3,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/237\/revisions"}],"predecessor-version":[{"id":1019,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/237\/revisions\/1019"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/media\/238"}],"wp:attachment":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/media?parent=237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/categories?post=237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/tags?post=237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}