{"id":811,"date":"2025-12-19T22:14:16","date_gmt":"2025-12-19T22:14:16","guid":{"rendered":"https:\/\/agency.seos7.com\/blog\/?p=811"},"modified":"2026-05-04T16:41:22","modified_gmt":"2026-05-04T16:41:22","slug":"%d8%aa%d9%83%d8%a7%d9%85%d9%84-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d9%85%d8%b9-google-analytics","status":"publish","type":"post","link":"https:\/\/agency.seos7.com\/blog\/%d8%aa%d9%83%d8%a7%d9%85%d9%84-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d9%85%d8%b9-google-analytics\/","title":{"rendered":"\u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 \u062c\u0648\u062c\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 4: \u062a\u0641\u0639\u064a\u0644 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646"},"content":{"rendered":"<!--?xml encoding=\"utf-8\" ?--><p style=\"text-align: right\">\u0642\u064a\u0627\u0633 \u0623\u062f\u0627\u0621 \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0647\u0648 \u0623\u0633\u0627\u0633 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645. \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 (Salla)\u060c \u0643\u0645\u0646\u0635\u0629 \u0631\u0627\u0626\u062f\u0629 \u0641\u064a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629\u060c \u062a\u062a\u0637\u0644\u0628 \u0631\u0628\u0637\u064b\u0627 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u064b\u0627 \u0628\u0623\u0642\u0648\u0649 \u0623\u062f\u0648\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u0623\u0647\u0645 \u0627\u0644\u064a\u0648\u0645 \u0647\u064a <strong>Google Analytics 4 (GA4)<\/strong>.<\/p><p style=\"text-align: right\">GA4 \u064a\u0645\u062b\u0644 \u0627\u0644\u0645\u0639\u064a\u0627\u0631 \u0627\u0644\u062c\u062f\u064a\u062f \u0644\u0642\u064a\u0627\u0633 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646. \u0647\u0630\u0627 \u0627\u0644\u0625\u0635\u062f\u0627\u0631 \u064a\u0631\u0643\u0632 \u062c\u0630\u0631\u064a\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events) \u0648\u064a\u062a\u0627\u0628\u0639 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062a\u0643\u0627\u0645\u0644\u0629\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u0631\u0624\u0649 \u0639\u0645\u064a\u0642\u0629 \u0644\u0627 \u064a\u0645\u0643\u0646 \u0644\u0644\u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0627\u0644\u0642\u062f\u064a\u0645\u0629 \u062a\u0648\u0641\u064a\u0631\u0647\u0627.<\/p><p style=\"text-align: right\">\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062f\u064a\u0631 \u0645\u062a\u062c\u0631\u064b\u0627 \u0639\u0644\u0649 \u0633\u0644\u0629\u060c \u0641\u0623\u0646\u062a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0625\u0639\u062f\u0627\u062f \u0647\u0630\u0627 \u0627\u0644\u0631\u0628\u0637 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d \u0627\u0644\u0622\u0646. \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0633\u0644\u064a\u0645 \u064a\u0636\u0645\u0646 \u062a\u062f\u0641\u0642 \u0628\u064a\u0627\u0646\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u062d\u0648\u0644 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a\u060c \u0648\u062a\u0642\u064a\u064a\u0645 \u0623\u062f\u0627\u0621 \u062d\u0645\u0644\u0627\u062a\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629. \u0633\u0646\u0642\u062f\u0645 \u0644\u0643 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0636\u0645\u0627\u0646 \u062a\u0641\u0639\u064a\u0644 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646 (Enhanced E-commerce) \u0628\u0627\u0644\u0643\u0627\u0645\u0644.<\/p><div style=\"border: 2px solid #34D399;padding: 20px;border-radius: 8px;background-color: #F0FFF4;margin-bottom: 25px;text-align: right\">\n    <h2 style=\"color: #065F46;margin-top: 0\">\u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (Key Takeaways)<\/h2>\n    <ul style=\"list-style-type: disc;padding-right: 20px\">\n        <li style=\"margin-bottom: 10px\"><strong>\u0627\u0644\u062a\u062d\u0648\u0644 \u0625\u0644\u0649 GA4 \u0625\u0644\u0632\u0627\u0645\u064a:<\/strong> \u064a\u062c\u0628 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u0639\u0644\u0649 GA4 \u0644\u0623\u0646\u0647 \u064a\u0648\u0641\u0631 \u0642\u064a\u0627\u0633\u064b\u0627 \u062f\u0642\u064a\u0642\u064b\u0627 \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0628\u0631 \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events) \u0648\u0644\u064a\u0633 \u0627\u0644\u062c\u0644\u0633\u0627\u062a.<\/li>\n        <li style=\"margin-bottom: 10px\"><strong>\u0627\u0644\u0631\u0628\u0637 \u0639\u0628\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0647\u0648 \u0627\u0644\u0623\u0641\u0636\u0644:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u062a\u0637\u0628\u064a\u0642 Google Analytics \u0627\u0644\u0645\u062a\u0627\u062d \u0641\u064a \u0645\u062a\u062c\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0633\u0644\u0629 \u0644\u0636\u0645\u0627\u0646 \u0623\u0633\u0647\u0644 \u0648\u0623\u062f\u0642 \u0631\u0628\u0637 \u0645\u0645\u0643\u0646 \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u0643\u0648\u062f.<\/li>\n        <li style=\"margin-bottom: 10px\"><strong>\u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646 \u064a\u0639\u0645\u0644 \u062a\u0644\u0642\u0627\u0626\u064a\u064b\u0627:<\/strong> \u0633\u0644\u0629 \u062a\u0631\u0633\u0644 \u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (\u0645\u062b\u0644 <code>purchase<\/code> \u0648 <code>add_to_cart<\/code>) \u062a\u0644\u0642\u0627\u0626\u064a\u064b\u0627 \u0628\u0639\u062f \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u0628\u0627\u0634\u0631.<\/li>\n        <li style=\"margin-bottom: 10px\"><strong>\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0636\u0631\u0648\u0631\u064a:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0627\u0629 DebugView \u0641\u064a GA4 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0648\u0635\u0648\u0644 \u062c\u0645\u064a\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0648\u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0628\u0634\u0643\u0644 \u0633\u0644\u064a\u0645 \u0648\u0641\u0648\u0631\u064a \u0642\u0628\u0644 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631.<\/li>\n    <\/ul>\n<\/div><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0623\u0648\u0644: \u0625\u0639\u062f\u0627\u062f \u062d\u0633\u0627\u0628 Google Analytics 4<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-466.jpg\" alt=\"Screenshot of Google Analytics (GA4) interface in Arabic showing the setup process for creating a new property named \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 with the timezone set to \u0627\u0644\u0645\u0645\u0644\u0643\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 and the currency set to \u0627\u0644\u0631\u064a\u0627\u0644 \u0627\u0644\u0633\u0639\u0648\u062f\u064a. Various menu options on the left include \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0645\u062a\u0644\u0643\u0629, \u0627\u062c\u0631\u064a \u0627\u0644\u0645\u0645\u062a\u0644\u0643\u0629, \u0627\u0644\u0639\u064a\u0648\u0636 \u0627\u0644\u0645\u0645\u062a\u0644\u0643\u0629, and others. The page is focused on the first step of creating a property.\" class=\"wp-image-813\" title=\"\u062e\u0637\u0648\u0629 \u0625\u0646\u0634\u0627\u0621 \u062d\u0633\u0627\u0628 \u062c\u062f\u064a\u062f \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0641\u064a Google Analytics 4 \u0644\u0636\u0645\u0627\u0646 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-466.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-466-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-466-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-466-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u062a\u062a\u0637\u0644\u0628 \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0628\u0646\u0627\u0621 \u0623\u0633\u0627\u0633 \u062a\u062d\u0644\u064a\u0644\u064a \u0645\u062a\u064a\u0646 \u062f\u0627\u062e\u0644 \u0628\u064a\u0626\u0629 \u062c\u0648\u062c\u0644. \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0642\u0639 (Property) \u062c\u062f\u064a\u062f \u0645\u062e\u0635\u0635 \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629\u060c \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement ID) \u0627\u0644\u0635\u062d\u064a\u062d \u0627\u0644\u0644\u0627\u0632\u0645 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0641\u0639\u0651\u0627\u0644.<\/p><h3 style=\"text-align: right\">1. \u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0642\u0639 (Property) \u062c\u062f\u064a\u062f \u0641\u064a GA4<\/h3><p style=\"text-align: right\">\u0627\u0628\u062f\u0623 \u0628\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u0633\u062a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u062f\u0627\u0621 \u0628\u062f\u0642\u0629.<\/p><ol style=\"list-style-type: decimal;padding-right: 20px\">\n    <li><strong>\u062a\u0633\u062c\u064a\u0644 \u0627\u0644\u062f\u062e\u0648\u0644 \u0648\u0627\u0644\u062a\u0648\u062c\u064a\u0647:<\/strong> \u0627\u062f\u062e\u0644 \u0625\u0644\u0649 \u062d\u0633\u0627\u0628\u0643 \u0641\u064a Google Analytics\u060c \u062b\u0645 \u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u0642\u0633\u0645 &#8220;\u0627\u0644\u0645\u0633\u0624\u0648\u0644&#8221; (Admin).<\/li>\n    <li><strong>\u0628\u062f\u0621 \u0627\u0644\u0625\u0646\u0634\u0627\u0621:<\/strong> \u0627\u062e\u062a\u0631 \u062e\u064a\u0627\u0631 &#8220;\u0625\u0646\u0634\u0627\u0621 \u0645\u0648\u0642\u0639&#8221; (Create Property) \u0644\u0628\u062f\u0621 \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u062c\u062f\u064a\u062f.<\/li>\n    <li><strong>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0647\u0648\u064a\u0629:<\/strong> \u0623\u062f\u062e\u0644 \u0627\u0633\u0645 \u0627\u0644\u0645\u062a\u062c\u0631 \u0628\u0648\u0636\u0648\u062d\u060c \u0648\u062d\u062f\u062f \u0627\u0644\u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0648\u0627\u0644\u0639\u0645\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0639\u0645\u0644\u064a\u0627\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u0633\u0644\u0629.<\/li>\n<\/ol><h3 style=\"text-align: right\">2. \u0625\u0639\u062f\u0627\u062f \u0645\u0635\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Stream) \u0648\u0646\u0633\u062e \u0627\u0644\u0645\u0639\u0631\u0641<\/h3><p style=\"text-align: right\">\u064a\u062c\u0628 \u062a\u062d\u062f\u064a\u062f \u0623\u0646 \u0645\u0635\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u0648 \u0627\u0644\u0648\u064a\u0628. \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0629 \u062d\u0627\u0633\u0645\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633\u060c \u0648\u0647\u0648 \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0630\u064a \u064a\u0631\u0628\u0637 \u0645\u062a\u062c\u0631\u0643 \u0628\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u0627\u062a.<\/p><ul style=\"list-style-type: disc;padding-right: 20px\">\n    <li><strong>\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0646\u0648\u0639:<\/strong> \u0645\u0646 \u0642\u0633\u0645 &#8220;\u0627\u0644\u0645\u0633\u0624\u0648\u0644&#8221;\u060c \u0627\u062e\u062a\u0631 &#8220;\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a&#8221; (Data Streams)\u060c \u062b\u0645 \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 &#8220;\u0627\u0644\u0648\u064a\u0628&#8221; (Web).<\/li>\n    <li><strong>\u0625\u062f\u062e\u0627\u0644 \u0627\u0644\u0631\u0627\u0628\u0637:<\/strong> \u0623\u062f\u062e\u0644 \u0631\u0627\u0628\u0637 \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0631\u0626\u064a\u0633\u064a \u0639\u0644\u0649 \u0645\u0646\u0635\u0629 \u0633\u0644\u0629.<\/li>\n    <li><strong>\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0623\u0633\u0627\u0633\u064a:<\/strong> \u0633\u064a\u0638\u0647\u0631 \u0644\u0643 &#8220;\u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633&#8221; (<strong>Measurement ID<\/strong>)\u060c \u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0627\u0644\u0631\u0645\u0632 <code>G-XXXXXXX<\/code>.<\/li>\n    <li><strong>\u0627\u0644\u0646\u0633\u062e \u0627\u0644\u0641\u0648\u0631\u064a:<\/strong> \u0642\u0645 \u0628\u0646\u0633\u062e \u0647\u0630\u0627 \u0627\u0644\u0645\u0639\u0631\u0651\u0641 \u0641\u0648\u0631\u0627\u064b. \u0625\u0646\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u0633\u0646\u0633\u062a\u062e\u062f\u0645\u0647\u0627 \u0644\u0625\u0646\u0647\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0631\u0628\u0637 \u062f\u0627\u062e\u0644 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0641\u064a \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629.<\/li>\n<\/ul><p style=\"text-align: right\">\u0642\u0628\u0644 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0625\u0644\u0649 \u062e\u0637\u0648\u0629 \u0627\u0644\u0631\u0628\u0637 \u0641\u064a \u0633\u0644\u0629\u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0643\u0641\u0627\u0621\u0629 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629. \u064a\u0645\u0643\u0646\u0643 \u0645\u0631\u0627\u062c\u0639\u0629 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%a7%d9%84%d8%af%d9%84%d9%8a%d9%84-%d8%a7%d9%84%d8%b4%d8%a7%d9%85%d9%84-%d9%84%d8%a5%d8%b9%d8%af%d8%a7%d8%af%d8%a7%d8%aa-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d9%83%d9%84-%d9%85%d8%a7-%d8%aa\/\">\u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0634\u0627\u0645\u0644 \u0644\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a> \u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0645\u062a\u062c\u0631\u0643 \u062c\u0627\u0647\u0632 \u0644\u0627\u0633\u062a\u0642\u0628\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0628\u062f\u0642\u0629.<\/p><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u062b\u0627\u0646\u064a: \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0639\u0645\u0644\u064a \u0639\u0628\u0631 \u0645\u062a\u062c\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0633\u0644\u0629<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-467.jpg\" alt=\"\u0648\u0627\u062c\u0647\u0629 \u0645\u062a\u062c\u0631 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0641\u064a \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u062a\u0639\u0631\u0636 \u062e\u064a\u0627\u0631\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u0645\u0646 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a\u060c \u0645\u0639 \u062a\u062d\u062f\u064a\u062f \u062a\u0637\u0628\u064a\u0642 Google Analytics \u0644\u0625\u0639\u062f\u0627\u062f \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 GA4\u060c \u0648\u0625\u0637\u0627\u0631 \u0625\u062f\u062e\u0627\u0644 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 \u0645\u0639 \u0632\u0631 \u062d\u0641\u0638 \u0641\u064a \u0627\u0644\u062c\u0627\u0646\u0628 \u0627\u0644\u0623\u064a\u0645\u0646.\" class=\"wp-image-814\" title=\"\u0643\u064a\u0641\u064a\u0629 \u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 Google Analytics 4 \u0644\u062a\u0641\u0639\u064a\u0644 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-467.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-467-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-467-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-467-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u062a\u0648\u0641\u0631 \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u0637\u0631\u064a\u0642\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u0629 \u0644\u0631\u0628\u0637 \u0645\u062a\u062c\u0631\u0643 \u0628\u0640 Google Analytics 4. \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0629 \u0644\u0627 \u062a\u062a\u0637\u0644\u0628 \u0623\u064a \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0628\u0631\u0645\u062c\u064a\u0629 \u0645\u0639\u0642\u062f\u0629\u061b \u0623\u0646\u062a \u062a\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0645\u0646\u0635\u0629 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u062f\u0642\u064a\u0642 \u0648\u0627\u0644\u0641\u0639\u0627\u0644.<\/p><h3 style=\"text-align: right\">\u062e\u0637\u0648\u0627\u062a \u062a\u062b\u0628\u064a\u062a \u0648\u062a\u0641\u0639\u064a\u0644 \u062a\u0637\u0628\u064a\u0642 Google Analytics 4<\/h3><p style=\"text-align: right\">\u0628\u0645\u062c\u0631\u062f \u062d\u0635\u0648\u0644\u0643 \u0639\u0644\u0649 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633 (Measurement ID) \u0645\u0646 \u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0623\u0648\u0644\u060c \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0629 \u0644\u062a\u0641\u0639\u064a\u0644 \u0627\u0644\u0623\u062f\u0627\u0629 \u062f\u0627\u062e\u0644 \u0645\u062a\u062c\u0631\u0643.<\/p><ol style=\"list-style-type: decimal;padding-right: 20px\">\n    <li><strong>\u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0644\u0648\u062d\u0629 \u0627\u0644\u062a\u062d\u0643\u0645:<\/strong> \u0633\u062c\u0644 \u0627\u0644\u062f\u062e\u0648\u0644 \u0625\u0644\u0649 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 \u0645\u062a\u062c\u0631\u0643 \u0641\u064a \u0633\u0644\u0629.<\/li>\n    <li><strong>\u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u062a\u0637\u0628\u064a\u0642:<\/strong> \u0627\u0630\u0647\u0628 \u0625\u0644\u0649 \u0642\u0627\u0626\u0645\u0629 &#8220;\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a&#8221;\u060c \u0648\u0627\u0628\u062d\u062b \u0639\u0646 \u062a\u0637\u0628\u064a\u0642 <strong>Google Analytics<\/strong>.<\/li>\n    <li><strong>\u062a\u062b\u0628\u064a\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642:<\/strong> \u0627\u0636\u063a\u0637 \u0639\u0644\u0649 \u0632\u0631 \u0627\u0644\u062a\u062b\u0628\u064a\u062a \u0644\u0628\u062f\u0621 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f.<\/li>\n    <li><strong>\u0625\u062f\u062e\u0627\u0644 \u0645\u0639\u0631\u0641 \u0627\u0644\u0642\u064a\u0627\u0633:<\/strong> \u0627\u0644\u0635\u0642 \u0645\u0639\u0631\u0641 \u0627\u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 (\u0627\u0644\u0630\u064a \u064a\u0628\u062f\u0623 \u0628\u0640 <code>G-<\/code>) \u0641\u064a \u0627\u0644\u062d\u0642\u0644 \u0627\u0644\u0645\u062e\u0635\u0635 \u0636\u0645\u0646 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u0647\u0630\u0627 \u0647\u0648 \u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0631\u0628\u0637 \u0628\u064a\u0646 \u0645\u062a\u062c\u0631\u0643 \u0648\u0644\u0648\u062d\u0629 \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u062c\u0648\u062c\u0644.<\/li>\n    <li><strong>\u0627\u0644\u0625\u0646\u0647\u0627\u0621 \u0648\u0627\u0644\u062a\u0641\u0639\u064a\u0644:<\/strong> \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 &#8220;\u062d\u0641\u0638&#8221; \u0623\u0648 &#8220;\u062a\u0641\u0639\u064a\u0644&#8221;. \u064a\u0642\u0648\u0645 \u0646\u0638\u0627\u0645 \u0633\u0644\u0629 \u062a\u0644\u0642\u0627\u0626\u064a\u064b\u0627 \u0628\u062f\u0645\u062c \u0643\u0648\u062f \u0627\u0644\u062a\u062a\u0628\u0639 \u0641\u064a \u062c\u0645\u064a\u0639 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u062a\u062c\u0631\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0627\u0644\u062a\u063a\u0637\u064a\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0644\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644.<\/li>\n<\/ol><div style=\"background-color: #f0f8ff;border-left: 5px solid #1e40af;padding: 15px;margin: 20px 0;text-align: right\">\n    <p style=\"font-weight: bold;color: #1e40af;margin-top: 0\">\u0644\u0645\u0627\u0630\u0627 \u0646\u0641\u0636\u0644 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u062a\u0644\u0642\u0627\u0626\u064a\u061f (\u0646\u0635\u064a\u062d\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629)<\/p>\n    <p>\u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0631\u0628\u0637 \u064a\u0636\u0645\u0646 \u062a\u062a\u0628\u0639\u064b\u0627 \u0643\u0627\u0645\u0644\u0627\u064b \u0648\u0645\u0648\u062b\u0648\u0642\u064b\u0627 \u0644\u0628\u064a\u0627\u0646\u0627\u062a\u0643. \u0633\u0644\u0629 \u062a\u0636\u0645\u0646 \u0648\u0636\u0639 \u0643\u0648\u062f \u0627\u0644\u062a\u062a\u0628\u0639 \u0639\u0644\u0649 \u062c\u0645\u064a\u0639 \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062d\u0631\u062c\u0629\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062f\u0641\u0639 \u0648\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644. \u0647\u0630\u0627 \u064a\u0644\u063a\u064a \u0645\u062e\u0627\u0637\u0631 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0628\u0631\u0645\u062c\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u062f\u062b \u0639\u0646\u062f \u0645\u062d\u0627\u0648\u0644\u0629 \u0625\u0636\u0627\u0641\u0629 \u0627\u0644\u0623\u0643\u0648\u0627\u062f \u064a\u062f\u0648\u064a\u0627\u064b\u060c \u0648\u064a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u062f\u0642\u0629 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c\u0647\u0627 \u0644\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642.<\/p>\n<\/div><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u062b\u0627\u0644\u062b: \u062a\u0641\u0639\u064a\u0644 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646 (Enhanced E-commerce)<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-468.jpg\" alt=\"\u0648\u0627\u062c\u0647\u0629 \u0625\u0639\u062f\u0627\u062f\u0627\u062a Google Analytics 4 \u062a\u0638\u0647\u0631 \u062a\u0641\u0639\u064a\u0644 \u0645\u064a\u0632\u0629 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 \u0644\u0645\u0648\u0642\u0639 example.com\u060c \u0645\u0639 \u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u062a\u062a\u0628\u0639\u0647\u0627 \u0645\u062b\u0644 \u0645\u0634\u0627\u0647\u062f\u0627\u062a \u0627\u0644\u0635\u0641\u062d\u0629 \u0648\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u0645\u0631\u064a\u0631 \u0648\u0646\u0642\u0631\u0627\u062a \u062e\u0627\u0631\u062c\u064a\u0629 \u0648\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0645\u062b\u0644 \u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u0633\u0644\u0629 \u0648\u0627\u0644\u0634\u0631\u0627\u0621\u060c \u0645\u0639 \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0627\u0644\u0645\u0648\u0635\u0644 \u0641\u064a \u0648\u0636\u0639 \u0627\u0644\u062a\u0634\u063a\u064a\u0644.\" class=\"wp-image-815\" title=\"\u0643\u064a\u0641\u064a\u0629 \u062a\u0641\u0639\u064a\u0644 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 \u0641\u064a Google Analytics 4 \u0644\u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-468.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-468-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-468-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-468-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u0628\u0639\u062f \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0631\u0628\u0637\u060c \u062a\u0638\u0647\u0631 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 (Enhanced E-commerce) \u0647\u064a \u0645\u062d\u0631\u0643 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631 \u0644\u062f\u064a\u0643. \u0647\u064a \u062a\u062a\u064a\u062d \u0644\u0643 \u062a\u062a\u0628\u0639 \u0645\u0633\u0627\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u062f\u0642\u0629 \u0641\u0627\u0626\u0642\u0629\u060c \u0648\u0627\u0644\u0623\u0641\u0636\u0644 \u0647\u0648 \u0623\u0646 \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 \u062a\u0631\u0633\u0644 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0634\u0643\u0644 \u062a\u0644\u0642\u0627\u0626\u064a \u0648\u0645\u0648\u062b\u0648\u0642 \u0625\u0644\u0649 GA4 \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0644\u0623\u064a \u0628\u0631\u0645\u062c\u0629 \u0625\u0636\u0627\u0641\u064a\u0629.<\/p><h3 style=\"text-align: right\">\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u062a\u062a\u0628\u0639\u0647\u0627<\/h3><p style=\"text-align: right\">\u064a\u0639\u062a\u0645\u062f GA4 \u0628\u0634\u0643\u0644 \u0623\u0633\u0627\u0633\u064a \u0639\u0644\u0649 \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events) \u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u062c\u0627\u0631\u064a. \u0647\u0630\u0647 \u0647\u064a \u0623\u0647\u0645 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0627\u0642\u0628\u0647\u0627 \u0641\u064a \u062a\u0642\u0627\u0631\u064a\u0631\u0643 \u0644\u062a\u062d\u0644\u064a\u0644 \u0642\u0645\u0639 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a (Sales Funnel):<\/p><ul style=\"list-style-type: disc;padding-right: 20px\">\n    <li><strong><code>view_item<\/code> (\u0645\u0634\u0627\u0647\u062f\u0629 \u0627\u0644\u0645\u0646\u062a\u062c):<\/strong> \u064a\u0648\u0636\u062d \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u0634\u0627\u0647\u062f\u0647\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0647\u0630\u0627 \u0627\u0644\u062d\u062f\u062b \u0636\u0631\u0648\u0631\u064a \u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0648\u062a\u062d\u062f\u064a\u062f \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a.<\/li>\n    <li><strong><code>add_to_cart<\/code> (\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0644\u0644\u0633\u0644\u0629):<\/strong> \u064a\u0633\u062c\u0644 \u0646\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621. \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0646\u0633\u0628\u0629 \u0647\u0630\u0627 \u0627\u0644\u062d\u062f\u062b \u0645\u0646\u062e\u0641\u0636\u0629 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0645\u0634\u0627\u0647\u062f\u0627\u062a\u060c \u0642\u062f \u064a\u0634\u064a\u0631 \u0630\u0644\u0643 \u0625\u0644\u0649 \u0648\u062c\u0648\u062f \u0645\u0634\u0643\u0644\u0629 \u0641\u064a \u0648\u0635\u0641 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u062a\u0633\u0639\u064a\u0631\u0647 \u0623\u0648 \u0648\u0636\u0648\u062d \u0632\u0631 \u0627\u0644\u0625\u0636\u0627\u0641\u0629.<\/li>\n    <li><strong><code>begin_checkout<\/code> (\u0628\u062f\u0621 \u0627\u0644\u062f\u0641\u0639):<\/strong> \u064a\u062d\u062f\u062f \u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0627\u0646\u062a\u0642\u0644\u0648\u0627 \u0641\u0639\u0644\u064a\u0627\u064b \u0644\u0628\u062f\u0621 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062f\u0641\u0639. \u064a\u0639\u062f \u0647\u0630\u0627 \u0645\u0624\u0634\u0631\u0627\u064b \u062d\u064a\u0648\u064a\u0627\u064b \u0644\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0637\u0629 \u062a\u0633\u0631\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0642\u0628\u0644 \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0634\u0631\u0627\u0621.<\/li>\n    <li><strong><code>purchase<\/code> (\u0627\u0644\u0634\u0631\u0627\u0621):<\/strong> \u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u062d\u062f\u062b \u0627\u0644\u0623\u0647\u0645. \u064a\u0633\u062c\u0644 \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0629 \u0627\u0644\u0646\u0627\u062c\u062d\u0629 \u0628\u0627\u0644\u0643\u0627\u0645\u0644\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0642\u064a\u0645\u0629 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0631\u0642\u0645 \u0627\u0644\u0637\u0644\u0628 \u0648\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0645\u0634\u062a\u0631\u0627\u0629.<\/li>\n<\/ul><p style=\"text-align: right\">\u062a\u062d\u0644\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u064a\u0645\u062b\u0644 \u0627\u0644\u0639\u0645\u0648\u062f \u0627\u0644\u0641\u0642\u0631\u064a \u0644\u062a\u0642\u064a\u064a\u0645 \u0623\u062f\u0627\u0621 \u0642\u0645\u0639 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643. \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u0633\u0631\u0628 \u0648\u062a\u062d\u0633\u064a\u0646 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d8%a7%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a7%d8%aa-%d9%81%d8%b9%d8%a7%d9%84%d8%a9-%d9%84%d8%b2%d9%8a%d8%a7\/\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a> \u0644\u0632\u064a\u0627\u062f\u0629 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a.<\/p><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0631\u0627\u0628\u0639: \u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 DebugView<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-469.jpg\" alt=\"\u0635\u0648\u0631\u0629 \u0634\u0627\u0634\u0629 \u0645\u0646 Google Analytics 4 \u062a\u0639\u0631\u0636 \u0639\u0631\u0636 \u0627\u0644\u062a\u0635\u062d\u064a\u062d DebugView \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629\u060c \u062a\u0638\u0647\u0631 \u0642\u0627\u0626\u0645\u0629 \u0628\u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u0645\u062d\u0642\u0642\u0629 \u0645\u062b\u0644 \u0639\u0631\u0636 \u0639\u0646\u0635\u0631\u060c \u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u0633\u0644\u0629\u060c \u0648\u0634\u0631\u0627\u0621\u060c \u0645\u0639 \u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u062d\u062f\u062b \u0627\u0644\u062a\u064a \u062a\u062a\u0636\u0645\u0646 \u0627\u0633\u0645 \u0627\u0644\u062d\u062f\u062b \u0648\u0642\u064a\u0645\u062a\u0647 \u0648\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0633\u0644\u0629. \u0627\u0644\u0646\u0635 \u0628\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0648\u064a\u0648\u0636\u062d \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0633\u062a\u0644\u0627\u0645 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0646\u062c\u0627\u062d.\" class=\"wp-image-816\" title=\"\u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 DebugView \u0641\u064a Google Analytics 4 \u0644\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u062a\u062a\u0628\u0639 \u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-469.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-469-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-469-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-469-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u0628\u0639\u062f \u0625\u062a\u0645\u0627\u0645 \u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0631\u0628\u0637 \u0648\u062a\u0641\u0639\u064a\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629\u060c \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0643\u062a\u0641\u0627\u0621 \u0628\u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636. \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0643\u0644 \u062d\u062f\u062b \u064a\u062a\u0645 \u062a\u062a\u0628\u0639\u0647 \u0628\u062f\u0642\u0629 \u0645\u062a\u0646\u0627\u0647\u064a\u0629. \u0623\u062f\u0627\u0629 DebugView \u0641\u064a Google Analytics 4 \u0647\u064a \u062e\u0637 \u0627\u0644\u062f\u0641\u0627\u0639 \u0627\u0644\u0623\u0648\u0644 \u0644\u062f\u064a\u0643 \u0644\u0636\u0645\u0627\u0646 \u0633\u0644\u0627\u0645\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u0633\u062a\u0628\u0646\u064a \u0639\u0644\u064a\u0647\u0627 \u0642\u0631\u0627\u0631\u0627\u062a\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629.<\/p><h3 style=\"text-align: right\">\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0645\u0646\u0647\u062c\u064a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 DebugView<\/h3><p style=\"text-align: right\">\u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u062a\u062d\u0644\u064a\u0644\u060c \u0627\u062a\u0628\u0639 \u0647\u0630\u0627 \u0627\u0644\u062a\u0633\u0644\u0633\u0644 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0623\u062d\u062f\u0627\u062b:<\/p><ol style=\"list-style-type: decimal;padding-right: 20px\">\n    <li><strong>\u062a\u0641\u0639\u064a\u0644 \u0648\u0636\u0639 \u0627\u0644\u062a\u0635\u062d\u064a\u062d (Debugging Mode):<\/strong>\n        <p style=\"text-align: right\">\u0627\u0628\u062f\u0623 \u0628\u062a\u0641\u0639\u064a\u0644 \u0648\u0636\u0639 \u0627\u0644\u062a\u0635\u062d\u064a\u062d. \u0627\u0633\u062a\u062e\u062f\u0645 \u0625\u0636\u0627\u0641\u0629 \u0645\u062a\u0635\u0641\u062d \u0645\u0648\u062b\u0648\u0642\u0629 (\u0645\u062b\u0644 GA Debugger \u0644\u0645\u062a\u0635\u0641\u062d Chrome) \u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u062c\u0644\u0633\u062a\u0643 \u062a\u0638\u0647\u0631 \u0641\u064a DebugView \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a.<\/p>\n    <\/li>\n    <li><strong>\u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0625\u0644\u0649 DebugView:<\/strong>\n        <p style=\"text-align: right\">\u062a\u0648\u062c\u0647 \u0625\u0644\u0649 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 Google Analytics 4. \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0623\u062f\u0627\u0629 \u0639\u0628\u0631 \u0642\u0633\u0645 &#8220;\u0627\u0644\u0645\u0633\u0624\u0648\u0644&#8221; (Admin) \u062b\u0645 \u0627\u062e\u062a\u064a\u0627\u0631 &#8220;DebugView&#8221; \u0636\u0645\u0646 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/p>\n    <\/li>\n    <li><strong>\u0645\u062d\u0627\u0643\u0627\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0643\u0627\u0645\u0644\u0629:<\/strong>\n        <p style=\"text-align: right\">\u0642\u0645 \u0628\u0645\u062d\u0627\u0643\u0627\u0629 \u0631\u062d\u0644\u0629 \u0634\u0631\u0627\u0621 \u0643\u0627\u0645\u0644\u0629. \u0627\u0633\u062a\u062e\u062f\u0645 \u0648\u0636\u0639 \u0627\u0644\u062a\u0635\u0641\u062d \u0627\u0644\u0645\u062a\u062e\u0641\u064a (Incognito) \u0623\u0648 \u0645\u062a\u0635\u0641\u062d \u0646\u0638\u064a\u0641 \u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631 \u062d\u064a\u060c \u0648\u062a\u062a\u0628\u0639 \u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629:<\/p>\n        <ul style=\"padding-right: 20px\">\n            <li style=\"text-align: right\">\u062a\u0635\u0641\u062d \u0627\u0644\u0645\u062a\u062c\u0631 (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0623\u062d\u062f\u0627\u062b \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629).<\/li>\n            <li style=\"text-align: right\">\u0627\u0644\u0636\u063a\u0637 \u0639\u0644\u0649 \u0645\u0646\u062a\u062c \u0645\u062d\u062f\u062f (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0627\u0644\u062d\u062f\u062b <code>view_item<\/code>).<\/li>\n            <li style=\"text-align: right\">\u0625\u0636\u0627\u0641\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u0644\u0633\u0644\u0629 (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0627\u0644\u062d\u062f\u062b <code>add_to_cart<\/code>).<\/li>\n            <li style=\"text-align: right\">\u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u062f\u0641\u0639 (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0627\u0644\u062d\u062f\u062b <code>begin_checkout<\/code>).<\/li>\n            <li style=\"text-align: right\">\u0625\u062a\u0645\u0627\u0645 \u0637\u0644\u0628 \u0634\u0631\u0627\u0621 \u062a\u062c\u0631\u064a\u0628\u064a (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0649 \u0627\u0644\u062d\u062f\u062b \u0627\u0644\u062d\u0627\u0633\u0645 <code>purchase<\/code>).<\/li>\n        <\/ul>\n    <\/li>\n    <li><strong>\u0627\u0644\u062a\u062f\u0642\u064a\u0642 \u0641\u064a \u062f\u0642\u0629 \u0627\u0644\u0645\u0639\u0644\u0645\u0627\u062a (Parameters):<\/strong>\n        <p style=\"text-align: right\">\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u062f\u0642\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u0648 \u0627\u0644\u0623\u0647\u0645. \u0628\u0639\u062f \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u060c \u062a\u062d\u0642\u0642 \u0645\u0646 \u062d\u062f\u062b <code>purchase<\/code>. \u064a\u062c\u0628 \u0623\u0646 \u064a\u062d\u062a\u0648\u064a \u0647\u0630\u0627 \u0627\u0644\u062d\u062f\u062b \u0639\u0644\u0649 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0639\u0644\u0645\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a\u060c \u062a\u062d\u062f\u064a\u062f\u0627\u064b \u0642\u064a\u0645\u0629 \u0627\u0644\u0625\u064a\u0631\u0627\u062f (<code>value<\/code>) \u0648\u0631\u0642\u0645 \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0629 (<code>transaction_id<\/code>).<\/p>\n    <\/li>\n<\/ol><p style=\"text-align: right\">\u0625\u0630\u0627 \u0638\u0647\u0631\u062a \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u062d\u062f\u0627\u062b \u0628\u0627\u0644\u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0635\u062d\u064a\u062d \u0648\u062a\u0645 \u062a\u0645\u0631\u064a\u0631 \u0627\u0644\u0645\u0639\u0644\u0645\u0627\u062a \u0628\u062f\u0642\u0629\u060c \u0641\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646 \u064a\u0639\u0645\u0644 \u0628\u0643\u0641\u0627\u0621\u0629 \u0639\u0627\u0644\u064a\u0629\u060c \u0648\u0623\u0646\u062a \u062c\u0627\u0647\u0632 \u0644\u0627\u0633\u062a\u062e\u0644\u0627\u0635 \u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629.<\/p><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u062e\u0627\u0645\u0633: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 GA4 \u0644\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-470.jpg\" alt=\"\u0648\u0627\u062c\u0647\u0629 \u062a\u0642\u0631\u064a\u0631 \u062c\u0648\u062c\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 4 \u0628\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u062a\u0638\u0647\u0631 \u0646\u0638\u0631\u0629 \u0639\u0627\u0645\u0629 \u0639\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062f\u062e\u0644 \u0645\u0646 \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0639\u0645\u0644\u064a\u0627\u062a \u0634\u0631\u0627\u0621 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0644\u0634\u0647\u0631 \u064a\u0648\u0646\u064a\u0648 2024\u060c \u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062b\u0644 \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a 150,000 \u062f.\u0627\u060c \u0648\u0639\u062f\u062f \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 1200\u060c \u0648\u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628 125 \u062f.\u0627\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0631\u0633\u0645 \u0628\u064a\u0627\u0646\u064a \u064a\u0638\u0647\u0631 \u0627\u0631\u062a\u0641\u0627\u0639 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a \u0648\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0645\u0639 \u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0639\u062f\u062f \u0645\u0631\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0645\u062b\u0644 \u0642\u0645\u064a\u0635 \u0623\u0632\u0631\u0642.\" class=\"wp-image-817\" title=\"\u062a\u062d\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0641\u064a \u062c\u0648\u062c\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 4 \u0645\u0639 \u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-470.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-470-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-470-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-470-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u0628\u0639\u062f \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 DebugView\u060c \u062a\u0646\u062a\u0642\u0644 \u0627\u0644\u0622\u0646 \u0625\u0644\u0649 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a. GA4 \u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0623\u062f\u0627\u0629 \u0644\u0644\u0625\u062d\u0635\u0627\u0621\u060c \u0628\u0644 \u0647\u0648 \u0645\u062d\u0631\u0643 \u0646\u0645\u0648 \u0645\u062a\u062c\u0631\u0643. \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0631\u062c\u0645 \u0647\u0630\u0647 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0625\u0644\u0649 \u0642\u0631\u0627\u0631\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0636\u0645\u0648\u0646\u0629 \u0648\u0645\u0648\u062c\u0647\u0629 \u0646\u062d\u0648 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/p><h3 style=\"text-align: right\">\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0642\u0648\u062f \u0646\u0645\u0648 \u0645\u062a\u062c\u0631\u0643<\/h3><p style=\"text-align: right\">\u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0642\u0635\u0649 \u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0628\u064a\u0627\u0646\u0627\u062a\u0643\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u062a\u064a \u062a\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0627\u0644\u064a \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u062a\u062c\u0631. \u0647\u0630\u0647 \u0647\u064a \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u062a\u064a \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u063a\u0627\u0636\u064a \u0639\u0646\u0647\u0627:<\/p><table class=\"ak-article-table\" style=\"text-align: right\">\n    <caption style=\"font-weight: bold;padding-bottom: 10px\">\u0623\u0647\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 GA4 \u0644\u062a\u062c\u0627\u0631 \u0633\u0644\u0629<\/caption>\n    <thead>\n        <tr>\n            <th>\u0627\u0644\u062a\u0642\u0631\u064a\u0631<\/th>\n            <th>\u0627\u0644\u0645\u0648\u0642\u0639 \u0641\u064a GA4<\/th>\n            <th>\u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 (\u0627\u0644\u0642\u0631\u0627\u0631 \u0627\u0644\u0630\u064a \u062a\u062a\u062e\u0630\u0647)<\/th>\n        <\/tr>\n    <\/thead>\n    <tbody>\n        <tr>\n            <td>\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d (Monetization)<\/td>\n            <td>\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 &gt; \u062f\u0648\u0631\u0629 \u0627\u0644\u062d\u064a\u0627\u0629 &gt; \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d<\/td>\n            <td>\u064a\u062d\u062f\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0623\u0639\u0644\u0649 \u0631\u0628\u062d\u064a\u0629 (Top Performers). \u0627\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u062a\u0648\u062c\u064a\u0647 \u062d\u0645\u0644\u0627\u062a\u0643 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0646\u062d\u0648 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0623\u0641\u0636\u0644 \u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI).<\/td>\n        <\/tr>\n        <tr>\n            <td>\u0645\u0633\u0627\u0631 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Exploration Funnel)<\/td>\n            <td>\u0627\u0644\u0627\u0633\u062a\u0643\u0634\u0627\u0641 (Explore) &gt; \u0645\u0633\u0627\u0631 \u0627\u0644\u062a\u062d\u0648\u064a\u0644<\/td>\n            <td>\u064a\u0643\u0634\u0641 \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u0633\u0631\u0628 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0641\u064a \u0631\u062d\u0644\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 (\u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0647\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u062f\u0641\u0639). \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u062a\u0633\u0631\u0628 \u0645\u0631\u062a\u0641\u0639\u0627\u064b \u0628\u064a\u0646 &#8220;\u0625\u0636\u0627\u0641\u0629 \u0644\u0644\u0633\u0644\u0629&#8221; \u0648 &#8220;\u0628\u062f\u0621 \u0627\u0644\u062f\u0641\u0639&#8221;\u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0645\u0631\u0627\u062c\u0639\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0633\u0644\u0629 \u0641\u0648\u0631\u0627\u064b.<\/td>\n        <\/tr>\n        <tr>\n            <td>\u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 (User Acquisition)<\/td>\n            <td>\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 &gt; \u062f\u0648\u0631\u0629 \u0627\u0644\u062d\u064a\u0627\u0629 &gt; \u0627\u0644\u0627\u0643\u062a\u0633\u0627\u0628<\/td>\n            <td>\u064a\u0648\u0636\u062d \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062c\u0644\u0628 \u0644\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0623\u0643\u062b\u0631 \u062c\u0648\u062f\u0629 (\u0627\u0644\u0623\u0639\u0644\u0649 \u062a\u062d\u0648\u064a\u0644\u0627\u064b). \u0642\u0631\u0627\u0631 \u0641\u0648\u0631\u064a: \u0631\u0643\u0632 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0644\u0649 \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0623\u0641\u0636\u0644\u060c \u0633\u0648\u0627\u0621 \u0643\u0627\u0646\u062a \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0645\u062f\u0641\u0648\u0639\u0629 \u0623\u0648 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%aa%d8%ad%d8%b3%d9%8a%d9%86-%d9%85%d8%ad%d8%b1%d9%83%d8%a7%d8%aa-%d8%a7%d9%84%d8%a8%d8%ad%d8%ab-seo-%d9%84%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d8%af%d9%84%d9%8a%d9%84-%d8%b4%d8%a7%d9%85\/\">\u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b SEO \u0644\u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a>.<\/td>\n        <\/tr>\n    <\/tbody>\n<\/table><h3 style=\"text-align: right\">\u062a\u062d\u0648\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a GA4 \u0625\u0644\u0649 \u062e\u0637\u0637 \u0639\u0645\u0644 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630<\/h3><p style=\"text-align: right\">\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0644\u0627 \u0642\u064a\u0645\u0629 \u0644\u0647\u0627 \u062f\u0648\u0646 \u0625\u062c\u0631\u0627\u0621. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0641\u064a \u0645\u062a\u062c\u0631\u0643. \u0631\u0643\u0632 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u0644\u062a\u0636\u0645\u0646 \u0623\u0646 \u0643\u0644 \u0642\u0631\u0627\u0631 \u062a\u062a\u062e\u0630\u0647 \u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u062f\u0644\u064a\u0644:<\/p><ul style=\"text-align: right\">\n    <li><strong>\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0643:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u062a\u0642\u0631\u064a\u0631 \u0645\u0633\u0627\u0631 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u064a \u064a\u0641\u0642\u062f \u0641\u064a\u0647\u0627 \u0627\u0644\u0645\u062a\u062c\u0631 \u0646\u0633\u0628\u0629 \u0643\u0628\u064a\u0631\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 (\u0623\u0643\u062b\u0631 \u0645\u0646 20% \u0645\u062b\u0644\u0627\u064b). \u0647\u0630\u0647 \u0647\u064a \u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0627\u0644\u062c\u0629 \u0641\u0648\u0631\u064a\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644.<\/li>\n    <li><strong>\u062a\u062d\u0633\u064a\u0646 \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0645\u064a\u0644:<\/strong> \u0631\u0627\u0642\u0628 \u062a\u0642\u0631\u064a\u0631 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u063a\u0627\u0644\u0628\u0627\u064b \u0645\u0627 \u064a\u062a\u0645 \u0634\u0631\u0627\u0624\u0647\u0627 \u0645\u0639\u0627\u064b. \u0627\u0633\u062a\u062e\u062f\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0629 \u0644\u0628\u0646\u0627\u0621 \u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u062c\u0645\u064a\u0639 (Bundles) \u0623\u0648 \u0627\u0642\u062a\u0631\u0627\u062d\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0625\u0636\u0627\u0641\u064a (Upsells) \u0644\u0632\u064a\u0627\u062f\u0629 \u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628 (AOV).<\/li>\n    <li><strong>\u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a (ROAS):<\/strong> \u0642\u0627\u0631\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0627\u0643\u062a\u0633\u0627\u0628 \u0628\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u062f\u0642\u0629. \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0642\u0646\u0627\u0629 \u0645\u0639\u064a\u0646\u0629 \u062a\u062c\u0644\u0628 \u0632\u064a\u0627\u0631\u0627\u062a \u0643\u062b\u064a\u0631\u0629 \u0644\u0643\u0646\u0647\u0627 \u0644\u0627 \u062a\u062d\u0642\u0642 \u0645\u0628\u064a\u0639\u0627\u062a \u062c\u064a\u062f\u0629\u060c \u0623\u0648\u0642\u0641 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0639\u0644\u064a\u0647\u0627 \u0641\u0648\u0631\u0627\u064b. \u0627\u0633\u062a\u062b\u0645\u0631 \u0628\u0634\u0643\u0644 \u0623\u0643\u0628\u0631 \u0641\u064a \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0623\u0639\u0644\u0649 \u0639\u0627\u0626\u062f.<\/li>\n<\/ul><p style=\"text-align: right\">\u0646\u062d\u0646 \u0641\u064a \u0633\u064a\u0648 \u0635\u062d \u0646\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0625\u062a\u0642\u0627\u0646 <a href=\"https:\/\/agency.seos7.com\/blog\/%d8%aa%d8%ad%d9%84%d9%8a%d9%84-%d8%a8%d9%8a%d8%a7%d9%86%d8%a7%d8%aa-%d9%85%d8%aa%d8%ac%d8%b1-%d8%b3%d9%84%d8%a9-%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%a7%d8%b3%d8%aa%d8%ae%d8%af%d8%a7%d9%85-%d8%a7%d9%84\/\">\u062a\u062d\u0644\u064a\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629<\/a> \u0628\u0634\u0643\u0644 \u0645\u0646\u0647\u062c\u064a \u0644\u062a\u062d\u0642\u064a\u0642 \u0646\u0645\u0648 \u0645\u0633\u062a\u062f\u0627\u0645. \u0644\u0627 \u062a\u062a\u0631\u0643 \u0646\u062c\u0627\u062d \u0645\u062a\u062c\u0631\u0643 \u0644\u0644\u0635\u062f\u0641\u0629.<\/p><div style=\"text-align: center\"><a href=\"https:\/\/agency.seos7.com\" class=\"ak-cta-button\">\u0627\u062d\u0635\u0644 \u0639\u0644\u064a \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u0645\u062c\u0627\u0646\u064a\u0629<\/a><\/div><h2 style=\"text-align: right\">\u0627\u0644\u062c\u0632\u0621 \u0627\u0644\u0633\u0627\u062f\u0633: \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062d\u0644 \u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0634\u0627\u0626\u0639\u0629<\/h2>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1376\" height=\"768\" src=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-471.jpg\" alt=\"\u0646\u0627\u0641\u0630\u0629 \u0645\u0646\u0628\u062b\u0642\u0629 \u0641\u064a \u0645\u062a\u0635\u0641\u062d \u062c\u0648\u062c\u0644 \u062a\u0639\u0631\u0636 \u0646\u062a\u0627\u0626\u062c \u0641\u062d\u0635 \u0639\u0644\u0627\u0645\u0629 Google Analytics 4 (GA4) \u0645\u0639 \u0631\u0633\u0627\u0644\u0629 \u062a\u0624\u0643\u062f \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0628\u0646\u062c\u0627\u062d\u060c \u0648\u0642\u0627\u0626\u0645\u0629 \u062a\u062d\u0642\u0642 \u062a\u0638\u0647\u0631 \u0646\u062a\u0627\u0626\u062c \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0634\u0627\u0626\u0639\u0629 \u0645\u062b\u0644 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u062a\u0643\u0648\u064a\u0646 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u060c \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u0623\u062e\u0637\u0627\u0621 \u062d\u0631\u062c\u0629\u060c \u0627\u0643\u062a\u0645\u0627\u0644 \u0641\u062d\u0635 \u0627\u0644\u062a\u0643\u0631\u0627\u0631\u060c \u0648\u062a\u0648\u0627\u0641\u0642 \u0627\u0644\u0645\u062a\u0635\u0641\u062d \u0628\u0634\u0643\u0644 \u062c\u064a\u062f\u060c \u0648\u0643\u0644\u0647\u0627 \u0645\u0639\u0644\u0645\u0629 \u0628\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u0635\u062d.\" class=\"wp-image-818\" title=\"\u0643\u064a\u0641\u064a\u0629 \u062d\u0644 \u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0634\u0627\u0626\u0639\u0629 \u0639\u0646\u062f \u062f\u0645\u062c \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 \u062c\u0648\u062c\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 4 \u0644\u062a\u0639\u0632\u064a\u0632 \u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\" srcset=\"https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-471.jpg 1376w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-471-300x167.jpg 300w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-471-1024x572.jpg 1024w, https:\/\/agency.seos7.com\/blog\/wp-content\/uploads\/2025\/12\/article-section-image-471-768x429.jpg 768w\" sizes=\"auto, (max-width: 1376px) 100vw, 1376px\" \/><\/figure>\n\n<p style=\"text-align: right\">\u062d\u062a\u0649 \u0645\u0639 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u060c \u0642\u062f \u062a\u0638\u0647\u0631 \u0628\u0639\u0636 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u0642\u0646\u064a\u0629. \u0628\u0635\u0641\u062a\u0643 \u0645\u0627\u0644\u0643 \u0645\u062a\u062c\u0631\u060c \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641\u064a\u0629 \u062a\u0634\u062e\u064a\u0635 \u0648\u062d\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0628\u0633\u0631\u0639\u0629 \u0644\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u062f\u0642\u0629 \u0628\u064a\u0627\u0646\u0627\u062a\u0643. \u0647\u0630\u0647 \u0623\u0628\u0631\u0632 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0634\u0627\u0626\u0639\u0629 \u0648\u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647\u0627 \u0628\u0645\u0647\u0646\u064a\u0629.<\/p><h3 style=\"text-align: right\">1. \u0639\u062f\u0645 \u0638\u0647\u0648\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a<\/h3><ul style=\"list-style-type: disc;padding-right: 20px\">\n    <li><strong>\u0627\u0644\u0645\u0634\u0643\u0644\u0629:<\/strong> \u062a\u0638\u0647\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0632\u064a\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a\u060c \u0644\u0643\u0646 \u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a (Revenue) \u062a\u0643\u0648\u0646 \u0635\u0641\u0631\u064b\u0627 \u0623\u0648 \u063a\u064a\u0631 \u062f\u0642\u064a\u0642\u0629 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631.<\/li>\n    <li><strong>\u0627\u0644\u062a\u0634\u062e\u064a\u0635 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a:<\/strong> \u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u062d\u062f\u062b <code>purchase<\/code> \u064a\u062a\u0645 \u0625\u0631\u0633\u0627\u0644\u0647\u060c \u0644\u0643\u0646 \u0645\u0639\u0644\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 (Enhanced E-commerce parameters) \u0645\u062b\u0644 <code>value<\/code> \u0648 <code>currency<\/code> \u0645\u0641\u0642\u0648\u062f\u0629 \u0623\u0648 \u063a\u064a\u0631 \u0633\u0644\u064a\u0645\u0629.<\/li>\n    <li><strong>\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062d\u0644:<\/strong>\n        <ul style=\"list-style-type: circle;padding-right: 20px\">\n            <li><strong>\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0629:<\/strong> \u062a\u0623\u0643\u062f \u0645\u0646 \u062a\u0637\u0627\u0628\u0642 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0629 \u0641\u064a \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u062d\u0633\u0627\u0628 GA4 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/li>\n            <li><strong>\u0627\u062e\u062a\u0628\u0627\u0631 DebugView:<\/strong> \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0627\u0629 DebugView (\u0643\u0645\u0627 \u0634\u0631\u062d\u0646\u0627 \u0633\u0627\u0628\u0642\u0627\u064b) \u0644\u0645\u0634\u0627\u0647\u062f\u0629 \u0627\u0644\u062d\u062f\u062b <code>purchase<\/code> \u0623\u062b\u0646\u0627\u0621 \u0625\u062c\u0631\u0627\u0626\u0647. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0638\u0647\u0631 \u0627\u0644\u0645\u0639\u0644\u0645\u0627\u062a <code>e-commerce.value<\/code> \u0648 <code>e-commerce.currency<\/code> \u0628\u0648\u0636\u0648\u062d.<\/li>\n            <li><strong>\u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0627\u0644\u062a\u0641\u0639\u064a\u0644:<\/strong> \u0628\u0645\u0627 \u0623\u0646 \u0633\u0644\u0629 \u062a\u062f\u0639\u0645 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u0633\u0651\u0646\u0629 \u062a\u0644\u0642\u0627\u0626\u064a\u064b\u0627\u060c \u064a\u062c\u0628 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0639\u062f\u0645 \u0648\u062c\u0648\u062f \u0623\u0643\u0648\u0627\u062f \u062a\u062a\u0628\u0639 \u0645\u062a\u0639\u0627\u0631\u0636\u0629 \u062a\u0639\u064a\u0642 \u0625\u0631\u0633\u0627\u0644 \u0647\u0630\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/li>\n        <\/ul>\n    <\/li>\n<\/ul><h3 style=\"text-align: right\">2. \u0627\u0632\u062f\u0648\u0627\u062c\u064a\u0629 \u0627\u0644\u062a\u062a\u0628\u0639 (Duplicate Tracking)<\/h3><ul style=\"list-style-type: disc;padding-right: 20px\">\n    <li><strong>\u0627\u0644\u0645\u0634\u0643\u0644\u0629:<\/strong> \u064a\u062a\u0645 \u062a\u0633\u062c\u064a\u0644 \u0643\u0644 \u0632\u064a\u0627\u0631\u0629\u060c \u0645\u0634\u0627\u0647\u062f\u0629 \u0635\u0641\u062d\u0629\u060c \u0623\u0648 \u062d\u062f\u062b \u0645\u0631\u062a\u064a\u0646 \u0641\u064a \u062a\u0642\u0627\u0631\u064a\u0631 GA4\u060c \u0645\u0645\u0627 \u064a\u0636\u0627\u0639\u0641 \u0623\u0631\u0642\u0627\u0645\u0643 \u0648\u064a\u062c\u0639\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0645\u0648\u062b\u0648\u0642\u0629.<\/li>\n    <li><strong>\u0633\u0628\u0628 \u0627\u0644\u0645\u0634\u0643\u0644\u0629:<\/strong> \u064a\u062d\u062f\u062b \u0647\u0630\u0627 \u0639\u0627\u062f\u0629\u064b \u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0645 \u062a\u062b\u0628\u064a\u062a \u0643\u0648\u062f \u062a\u062a\u0628\u0639 GA4 (G-Tag) \u0645\u0631\u062a\u064a\u0646\u061b \u063a\u0627\u0644\u0628\u064b\u0627 \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642 \u0633\u0644\u0629 \u0627\u0644\u0631\u0633\u0645\u064a \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0625\u0636\u0627\u0641\u062a\u0647 \u064a\u062f\u0648\u064a\u0627\u064b \u0641\u064a \u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0623\u0643\u0648\u0627\u062f \u0627\u0644\u0645\u062e\u0635\u0635\u0629.<\/li>\n    <li><strong>\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062d\u0644 \u0627\u0644\u062d\u0627\u0633\u0645\u0629:<\/strong>\n        <ul style=\"list-style-type: circle;padding-right: 20px\">\n            <li><strong>\u0627\u0644\u062a\u0637\u0647\u064a\u0631:<\/strong> \u0642\u0645 \u0628\u0625\u0632\u0627\u0644\u0629 \u0641\u0648\u0631\u064a\u0629 \u0644\u0623\u064a \u0643\u0648\u062f \u062a\u062a\u0628\u0639 (\u064a\u0628\u062f\u0623 \u0628\u0640 G-XXXXXXX) \u062a\u0645 \u0625\u0636\u0627\u0641\u062a\u0647 \u064a\u062f\u0648\u064a\u0627\u064b \u0641\u064a \u0627\u0644\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0623\u0648 \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u062e\u0627\u0631\u062c\u064a\u0629.<\/li>\n            <li><strong>\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0645\u0635\u062f\u0631 \u0648\u0627\u062d\u062f:<\/strong> \u0627\u0639\u062a\u0645\u062f \u0641\u0642\u0637 \u0639\u0644\u0649 \u062a\u0637\u0628\u064a\u0642 \u0631\u0628\u0637 Google Analytics 4 \u0627\u0644\u0645\u062a\u0648\u0641\u0631 \u062f\u0627\u062e\u0644 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 \u0633\u0644\u0629 \u0644\u0636\u0645\u0627\u0646 \u0625\u0631\u0633\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637 \u0648\u0628\u0634\u0643\u0644 \u0633\u0644\u064a\u0645.<\/li>\n        <\/ul>\n    <\/li>\n<\/ul><div class=\"cta-modal-frame\" style=\"border: 2px solid #10B981;padding: 20px;border-radius: 8px;text-align: center;background-color: #ECFDF5\">\n    <h3 style=\"color: #064E3B;margin-top: 0\">\u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062a\u062c\u0631\u0643 \u0628\u0627\u0644\u0643\u0627\u0645\u0644\u061f<\/h3>\n    <p style=\"color: #065F46\">\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0647\u064a \u0627\u0644\u0648\u0642\u0648\u062f \u0644\u0646\u0645\u0648 \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a. \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u062d\u0644\u064a\u0644 \u062f\u0642\u064a\u0642\u060c \u0625\u0639\u062f\u0627\u062f \u062a\u0642\u0627\u0631\u064a\u0631 \u0645\u062e\u0635\u0635\u0629\u060c \u0623\u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 SEO \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0644\u0632\u064a\u0627\u062f\u0629 \u062a\u0631\u062a\u064a\u0628 \u0645\u0648\u0642\u0639\u0643 \u0648\u0638\u0647\u0648\u0631\u0643 \u0641\u064a \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b\u060c \u0646\u062d\u0646 \u0641\u064a <a href=\"https:\/\/agency.seos7.com\" style=\"color: #064E3B;font-weight: bold;text-decoration: underline\">\u0633\u064a\u0648 \u0635\u062d<\/a> \u0647\u0646\u0627 \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643.<\/p>\n    <p style=\"color: #065F46\">\u0627\u0628\u062f\u0623 \u0631\u062d\u0644\u0629 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0622\u0646.<\/p>\n    <a href=\"https:\/\/agency.seos7.com\" class=\"ak-cta-button\" style=\"background-color: #10B981;color: white !important;padding: 12px 24px;text-decoration: none;border-radius: 5px;margin-top: 15px;font-weight: bold\">\u0627\u062d\u0635\u0644 \u0639\u0644\u064a \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u0645\u062c\u0627\u0646\u064a\u0629<\/a>\n<\/div><div class=\"ak-references-section\" style=\"margin-top: 40px;padding-top: 20px;border-top: 1px solid #eee;clear: both\"><h3>\u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0648\u0627\u0644\u0645\u0631\u0627\u062c\u0639<\/h3>\n<ul><li><a href=\"https:\/\/www.youtube.com\/watch?v=Mbnu--X8GTc\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0643\u064a\u0641 \u062a\u0631\u0628\u0637 \u0645\u062a\u062c\u0631\u0643 \u0645\u0639 \u062c\u0648\u062c\u0644 \u0623\u0646\u0627\u0644\u064a\u062a\u0643\u0633 Google Analytics | \u0645\u0646\u0635\u0629 \u0633\u0644\u0629<\/a><\/li><li><a href=\"https:\/\/www.youtube.com\/watch?v=nWNf6sTlXUM\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0643\u064a\u0641 \u062a\u0631\u0628\u0637 \u0627\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0642\u0648\u0642\u0644 \u0628\u0645\u062a\u062c\u0631\u0643 \u0641\u064a \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 | Google Analytics<\/a><\/li><li><a href=\"https:\/\/technatech.com\/blog\/archives\/1098\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0634\u0631\u062d \u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 \u0627\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0642\u0648\u0642\u0644 4 \u0627\u0644\u0627\u0635\u062f\u0627\u0631 \u0627\u0644\u062c\u062f\u064a\u062f &#8211; \u062a\u0643\u0646\u0627\u062a\u0643<\/a><\/li><li><a href=\"https:\/\/www.youtube.com\/watch?v=QPGHrSK_nnE\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0631\u0628\u0637 \u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0645\u0639 \u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u0642\u0648\u0642\u0644 Google Analyticts &#8211; Salla &#8211; YouTube<\/a><\/li><li><a href=\"https:\/\/nsrelmtagr.com\/%D8%B1%D8%A8%D8%B7-%D9%82%D9%88%D9%82%D9%84-%D8%A7%D9%86%D8%A7%D9%84%D8%AA%D9%83%D8%B3-%D8%A8%D9%85%D8%AA%D8%AC%D8%B1-%D8%B3%D9%84%D8%A9\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u0631\u0628\u0637 \u0642\u0648\u0642\u0644 \u0627\u0646\u0627\u0644\u062a\u0643\u0633 \u0628\u0645\u062a\u062c\u0631 \u0633\u0644\u0629 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0628\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 &#8211; \u0646\u0633\u0631 \u0627\u0644\u0645\u062a\u0627\u062c\u0631<\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>\u0642\u064a\u0627\u0633 \u0623\u062f\u0627\u0621 \u0645\u062a\u062c\u0631\u0643 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0647\u0648 \u0623\u0633\u0627\u0633 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645. \u0645\u0646\u0635\u0629 \u0633\u0644\u0629 (Salla)\u060c \u0643\u0645\u0646\u0635\u0629 \u0631\u0627\u0626\u062f\u0629 \u0641\u064a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629\u060c \u062a\u062a\u0637\u0644\u0628 \u0631\u0628\u0637\u064b\u0627 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u064b\u0627 \u0628\u0623\u0642\u0648\u0649 \u0623\u062f\u0648\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0627\u0644\u0623\u062f\u0627\u0629 \u0627\u0644\u0623\u0647\u0645 \u0627\u0644\u064a\u0648\u0645 \u0647\u064a Google Analytics 4 (GA4). GA4 \u064a\u0645\u062b\u0644 \u0627\u0644\u0645\u0639\u064a\u0627\u0631 \u0627\u0644\u062c\u062f\u064a\u062f \u0644\u0642\u064a\u0627\u0633 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646. \u0647\u0630\u0627 \u0627\u0644\u0625\u0635\u062f\u0627\u0631 \u064a\u0631\u0643\u0632 \u062c\u0630\u0631\u064a\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0623\u062d\u062f\u0627\u062b (Events) \u0648\u064a\u062a\u0627\u0628\u0639 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062a\u0643\u0627\u0645\u0644\u0629\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u0631\u0624\u0649 \u0639\u0645\u064a\u0642\u0629 \u0644\u0627 \u064a\u0645\u0643\u0646 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":812,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[396,377,397,395,106],"class_list":["post-811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","tag-google-analytics","tag-377","tag-397","tag-395","tag-106"],"_links":{"self":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/811","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/comments?post=811"}],"version-history":[{"count":18,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/811\/revisions"}],"predecessor-version":[{"id":1076,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/posts\/811\/revisions\/1076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/media\/812"}],"wp:attachment":[{"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/media?parent=811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/categories?post=811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agency.seos7.com\/blog\/wp-json\/wp\/v2\/tags?post=811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}